From a $2.3‑billion peak in early 2022 to about $40 million by 2024—few tech hospitality stories swing so fast. That is the arc of Sonder, the Montreal‑born brand that promised a new way to stay and then unraveled in full view of today’s news and latest news updates.
Founded in 2012 by McGill students Francis Davidson and Lucas Pellan, the sonder company set out to blend hotel standards with apartment comfort. It became a headline fixture in top stories across Canada and beyond, as the sonder group scaled from student sublets to thousands of units across 40+ cities. The rise and fall reads like brraking news and breakong news at once—les informations, notizie del giorno, останні новини—because guests and employees felt the impact in real time.
Now, liquidation notices, scrapped partnerships, and mid‑stay evictions define the latest chapter. This piece traces how it surged from the McGill Ghetto to a “deconstructed hotel” pioneer, and why it collapsed so quickly that today’s news is struggling to keep up.
From McGill Ghetto to global ambitions: the Montreal origin story
Montreal was the starting point for Sonder. In the McGill area, a simple idea took off: clean stays at good prices, all through the sonder app. As airbnb in Montreal grew, the city became a testing ground. It saw everything from listings on Facebook Marketplace to word-of-mouth among students.
Flatbook beginnings in 2012 and the student sublet playbook
In 2012, Francis Davidson started Flatbook in the McGill Ghetto. He and his friends rented out their places during summer. This approach was a hit, thanks to clean linens and simple rules.
Data-driven pricing and early traction among McGill classmates
Flatbook’s secret was using data to set prices. Francis tested rates for different times, like festivals and exams. This strategy worked well, attracting more bookings than other airbnb hosts.
The San Francisco turning point and the ‘deconstructed hotel’ idea
A trip to San Francisco with Lucas Pellan showed them what was missing. They wanted to create a “deconstructed hotel” experience. This meant clean, consistent stays without the hassle of a lobby.
Why a Montreal-born startup moved its HQ to the U.S.
After winning the 2014 McGill Dobson Cup, the team looked for more resources. They moved to San Francisco for better funding and advice. Despite this, the company’s Canadian roots remained strong.
| Year | Milestone | Montreal Link | Platform Context |
|---|---|---|---|
| 2012 | Flatbook launch in the McGill Ghetto | Student sublets form the first inventory | Competes with airbn, aribnb, and airbb listings |
| 2013–2014 | Pricing model and rapid traction | Festivals and exams drive demand signals | Standards rise beyond casual air bnb hosts |
| 2014 | San Francisco trip reframes the product | Montreal playbook evolves into consistent quality | sonder app vision replaces key‑under‑mat habits |
| Post‑2014 | HQ moves to the U.S., operations expand | Brand keeps airbnb in montreal footprint | Discovery aided by facebook marketplace montreal; identity stays born fly |
The ‘deconstructed hotel’ model and how it differed from Airbnb
Sonder introduced a new way to stay: apartment-style spaces with hotel-like control. It removed the lobby and front desk but kept the standards travelers want. This made the sonder hotel stand out from traditional short-term rentals and big brands in city centers.
App check-in, text-based support, hotel-like standards without a lobby
Guests used an app to unlock doors and texted for help. They enjoyed clean linens, stocked amenities, and clear rules. It felt like a hotel without the lines, thanks to modern mobile tools.
This tech layer attracted people looking at airbnb montreal options or reading on reddit airbnb. It offered a cleaner option than many airnbnb listings, yet kept prices low like city hotels.
Neighbourhood-driven design versus tourist‑zone hotels
Sonder chose residential areas over busy strips. Suites had kitchens, laundry, and local touches for easy stays. The vibe was like nearby cafés and parks, not souvenir rows.
This choice appealed to guests who wanted unique stays like air b and b victoria but also predictability. By placing units in everyday streets, the sonder hotel offered real life, not just tourist sights.
Lease arbitrage versus Airbnb’s asset‑light marketplace
Sonder signed leases and operated units itself, unlike Airbnb’s marketplace. This lease-arbitrage play could increase returns when demand was high and costs were low. But it also meant fixed costs when markets cooled or borrowing costs rose.
For travelers comparing airnbnb and airbnb montreal, this difference shaped their experience. Consistent standards from a single operator versus varied host styles. It also fueled debates on reddit airbnb about risk, control, and value.
| Feature | Sonder (Deconstructed Hotel) | Airbnb Marketplace | Traveller Takeaway |
|---|---|---|---|
| Check‑in & Support | App check‑in, text support, unified service | Host‑managed, varies by listing | Predictable access and help versus host‑by‑host norms |
| Location Strategy | Residential neighbourhoods with local feel | Everywhere, from tourist zones to suburbs | Neighbourhood immersion or broad variety across cities |
| Operating Model | Lease arbitrage; operator holds obligations | Asset‑light platform matching hosts and guests | Higher consistency versus lighter platform risk |
| Standards & Amenities | Hotel‑like cleanliness, linens, and basics | Inconsistent; depends on host | Reliable setup versus variable comforts |
| Price Positioning | Often mid‑scale, competitive with urban hotels | Wide range from budget rooms to luxury villas | Steady value versus hunt‑and‑find deals |
Investor magnet to unicorn: funding, star backers, and momentum
Sonder caught attention by mixing software with local design. It blended Silicon Valley style with Montreal’s vibe. This mix was appealing to travelers, like those near the w hotel montreal or looking at airbnb in key west. Even misspellings like sondee and sondrr showed how fast the name was spreading.
Backing from Tim Tokarsky, A‑Rod’s firm, and Nicholas Pritzker
Tim Tokarsky from Montreal, a team led by Alex Rodriguez, and Nicholas Pritzker backed Sonder early on. Their support gave Sonder credibility beyond the startup world. With this backing, Sonder could grow its “deconstructed hotel” idea without copying the million dollar hotel.
Rebrand to Sonder and 2019 unicorn status above $1B valuation
The company changed its name to Sonder, making it more memorable across North America. By 2019, it reached a $1‑billion valuation, becoming a unicorn. Media coverage increased from Toronto to Miami, with interest rivaling airbnb in key west and the million dollar hotel.
Expansion to 8,000–9,000 units across 40+ cities including Toronto, Vancouver, Montreal
Sonder grew to manage over 8,000–9,000 units in 40+ cities. In Canada, Toronto, Vancouver, and Montreal were key. Listings focused on neighbourhood life, not just lobbies. The sonder group used app check‑in and consistent standards, making it a clear choice next to the w hotel montreal.
This large presence helped the team get better leases and improve daily operations with tech. As awareness grew, searches for sondee or sondrr also led to Sonder. This reinforced its modern, platform-first image, alongside airbnb in key west and the million dollar hotel.
Public markets, SPAC debut, and the unraveling
Sonder made a big splash when it first entered the market. Today, we see how quickly things changed. Investors were watching closely, looking at airbnb stocks and Sonder’s performance.
Market context was key. People were following airbnb earnings and calls. They used Sonder’s journey to gauge travel demand and its own path.
2022 SPAC listing and a brief $2.3B valuation peak
In early 2022, Sonder merged with a SPAC, avoiding a traditional IPO. Its stock soared, hitting about $2.3 billion. But, as the market changed, so did expectations, and the value dropped sharply by 2024.
Investors were comparing airbnb stocks and Sonder’s stock price closely. The shift in sentiment was clear. Now, liquidity was the focus.
Accounting errors on operating leases and thinning cash
Later, Sonder revealed accounting mistakes related to leases. Its cash reserves were dwindling, even with new funding. This raised concerns about its future.
As airbnb stock analysis turned to asset-light models, Sonder’s leases were under scrutiny. Each earnings date highlighted how different companies can face different challenges.
Hiring Moelis & Co. and AlixPartners amid “substantial doubt” disclosures
In the summer of 2024, Sonder brought in Moelis & Co. for strategic advice and AlixPartners for operations. A $10 million funding boost helped, but liabilities kept growing.
Investors were watching Sonder’s moves against the backdrop of travel demand. While airbnb’s stock price was influenced by bookings, Sonder’s fate was tied to lease exits and unit economics.
| Milestone | Sonder Detail | Investor Lens | Sector Context |
|---|---|---|---|
| SPAC Merger (2022) | Listed via SPAC; peaked near $2.3B | Liquidity over diligence at debut | Risk-on backdrop buoyed growth names |
| Valuation Slide (2024) | Compression toward ~$40M range | Shift to cash flow discipline | Rates higher; tech multiples reset |
| Accounting Issues | Operating lease errors and impairments | Balance sheet risk repriced | Asset-heavy commitments under strain |
| Liquidity Actions | $10M raise; spend cuts pursued | Runway watched week by week | Peers leaned into asset-light tactics |
| Advisers Engaged | Moelis & Co.; AlixPartners | Option set broadened | Restructurings common in 2024–2025 |
| Comparative Signals | 152 properties; ~$1.5B liabilities | Debt stack vs. assets analyzed | airbnb stock analysis tied to lighter models |
| Market Tracking | Monitored alongside peers | abnb earnings date guides sentiment | airbnb stocks today influence sector tone |
Marriott partnership promise and sudden termination
In August 2024, Sonder made a big deal with marriott. They planned to put some units on Bonvoy. The goal was to attract loyalty members, fill midweek gaps, and ease cash problems.
Early latest news updates said it was a big step. Francis Davidson called it the toughest work of his career. For those looking at quebec city marriott downtown, it seemed like more options were coming.
How Bonvoy integration was supposed to open demand funnels
The plan was to get more visibility in Bonvoy searches. Sonder hoped for better shoulder nights and corporate bookings. This was thanks to marriott’s strong network and CRM tools.
Les informations shared in bews and nrws circles showed new ways to make money. They didn’t need to spend a lot on ads.
Costly systems alignment, unexpected expenses, and revenue decline
But things didn’t go as planned. Setting up the systems needed custom interfaces and fraud checks. These changes cost money and time, just when bookings were dropping.
Sonder faced higher costs and a sharp drop in revenue. This strained their cash and delayed new product launches.
Marriott cites default; licensing deal terminated in November
In November, marriott ended the deal, saying Sonder had defaulted. Sonder then said they would file for bankruptcy in the U.S. and Canada. This caused cancelled stays and disrupted plans for many.
Guests who had looked at quebec city marriott downtown and followed the latest news updates were affected. They had to find new places to stay.
| Aspect | Expectation at Announcement | What Occurred by November | Impact on Guests | Impact on Operations |
|---|---|---|---|---|
| Demand Funnel | Access to Bonvoy members and corporate travel | Pipeline stalled after termination | Reduced availability and cancelled reservations | Lower lead flow; marketing spend pressure |
| Systems Alignment | Seamless PMS and CRM integration | Costly interfaces and compliance upgrades | Service delays during sync windows | Higher vendor fees and staffing costs |
| Revenue Trend | Stabilization via loyalty bookings | Revenue decline amid severe constraints | Price volatility across select dates | Tighter cash runway and deferred projects |
| Contract Status | Active licence with marriott | Default cited; deal terminated | Rebookings outside Bonvoy channels | Loss of distribution partner |
| Signal to Market | Confidence from a global brand | Heightened uncertainty | Heavy reliance on latest news updates | Operational reset and scenario planning |
Guest and employee fallout: today’s news from Montreal to London
Across Canada and the U.K., travellers woke to today’s news that Sonder bookings had changed overnight. What seemed like simple city breaks turned into breakong news for guests in Old Montreal, London, and New York. The brand’s quick pullback affected weekend plans and business trips.
These are the latest news updates that are changing the топ stories in short-term stays. From airbnb in montreal watchers to airbnb halifax hosts, everyone is tracking the demand.
Emails to vacate by morning: disrupted stays and urgent rebookings
Guests received emails telling them to leave by morning. Some were asked to leave immediately, even though they had paid for their stay. In London, Carol Tsai had to move right away and then rebooked at a higher rate.
In Montreal, Halifax visitor Jerramy Grover had a November reservation near the arena cancelled with little warning. This news spread quickly as топ stories and latest news updates.
As Sonder units closed, families scrambled to find new places to stay. They often had to pay more. Nearby hotels and airbnb in montreal listings got a lot of inquiries. Airbnb halifax hosts also saw an increase in requests from displaced guests.
Front‑desk shock at Apollon in Old Montreal and global property closures
At Apollon in Old Montreal, front-desk staffer Amina Balde learned about bankruptcy and job losses just hours before the formal notice. Interim CEO Janice Sears issued a statement of gratitude and sorrow to teams handling walk-ins and calls.
Properties from Montreal to London shut down in waves. This was today’s news for many. For locals, it was breakong news. For travellers, it was an urgent search for places to stay.
Refund chases, chargebacks, and Marriott guidance for rebooking
Refunds became a big issue. Grover eventually got a bank chargeback. Tsai sought compensation for lost nights and rate gaps after rebooking. Many turned to card issuers as queues grew on support lines, syncing with the day’s latest news updates.
Marriott said it was focusing on helping guests who booked through its own channels. It directed third-party customers back to their original providers. For travellers, clear steps mattered more than headlines, even as топ stories about Sonder continued to trend in today’s news across Montreal, Halifax, New York, and London.
The Canadian lens: investors, policy promises, and ecosystem reputation
In Canada, Sonder’s story is seen through the lens of risk, policy, and trust. In Montreal, founders and investors closely follow les informations and notizie del giorno. They watch how Sonder’s growth affects the reputation of canada startups.
In the same city, people compare prices on airbnb montreal and facebook marketplace montreal. They look for good value, service, and governance in longer stays.
Investissement Québec exposure and the cancelled $30M offer
Investissement Québec had $28 million in Sonder’s preferred shares. This was alongside private venture capital. A $30 million government loan was offered for a $182 million expansion, but it was never given and later cancelled.
This move raised questions about state capital’s role in Montreal’s fast-growing hospitality sector.
Ripple effects on Montreal’s startup brand and founder visibility
When Sonder’s units closed, Montreal’s startup scene felt the impact. Leaders worked to protect the city’s reputation as a startup hub. They emphasized orderly shutdowns.
Founder Francis Davidson was a local mentor and investor. He stepped back, leaving a gap in public support. This was as airbnb montreal and facebook marketplace montreal grew in demand.
Lessons for scaling hospitality tech in Canada
Operators learned about the risks of high lease costs and the challenges of integrating technology. They also realized the importance of strong controls before going public.
Teams now plan cash burn and financing carefully. They focus on reliable services that travelers expect. For investors, these lessons apply across Canada.
Short‑term rentals news: where Airbnb, ABNB stock price, and rivals stand
Investors in Canada are now closely watching short‑term rentals. The marketplace model is seen as promising, while lease‑heavy operators face challenges. The airbnb stock price is influenced by news on travel demand and city regulations.
Airbnb stock analysis, earnings date chatter, and “airbnb stocks today” interest
Retail traders keep an eye on the abnb stock price, with interest in airbnb stocks today peaking around earnings dates. Analysts look at margin trends, supply growth, and guest fees. They adjust targets after the airbnb earnings call.
Before the abnb earnings date, options volume and implied volatility often increase. This reflects bets on guidance and booking curves.
For long‑term holders, cash flow and stable take‑rates are key. They consider seasonality and cross‑border travel data. They also watch for updates from major cities on licensing.
Comparisons to asset‑light peers and the risk of lease arbitrage
Airbnb’s marketplace has low fixed costs compared to lease arbitrage models. When demand falls, platforms can adjust supply. Lease‑heavy firms absorb these shocks.
This difference is evident when rates drop, vacancy increases, or cleaning costs rise. Investors compare how each model handles downturns. Asset‑light models tend to be more resilient.
Reddit Airbnb sentiment, “airbnb collapse” narratives, and market perception
Reddit threads on airbnb often predict an imminent collapse. Sentiment can shift quickly, around earnings calls. Yet, most institutions rely on booking data and city enforcement trends.
The abnb stock price reacts to measurable shifts, not just viral posts. Traders look at the latest news, compare supply charts, and watch for the next earnings date.
| Factor | Marketplace Platform (Airbnb) | Lease‑Arbitrage Operator | Investor Lens |
|---|---|---|---|
| Cost Structure | Asset‑light; variable with host supply | Fixed lease obligations over multiple years | Flexibility vs. rigidity during demand shocks |
| Revenue Drivers | Take rate on bookings; services | ADR minus rent, ops, and cleaning | Margin durability as rates fluctuate |
| Sensitivity to Regulation | Distributed impact across markets | High property‑level exposure | Concentration risk in strict cities |
| Earnings Catalysts | airbnb earnings date and airbnb earnings call | Debt covenants and lease renewals | abnb earnings date vs. refinancing timelines |
| Sentiment Drivers | airbnb stocks today searches; reddit airbnb chatter | Unit closures and occupancy swings | Signal filtering vs. “airbnb collapse” narratives |
Alternatives on the rise: home swapping, Kindred, and changing travel behaviour
Travelers are looking for new ways to save money. Home swapping is becoming popular, with Kindred leading the way in Canada, the U.S., and Europe. Cities like New York, London, and Vancouver are hotspots for longer stays due to work and family trips.
Why travellers are trying Kindred as prices climb
Kindred offers a space without the high hotel costs. It lets members share their homes, making it feel more personal. For those following short term rentals news, it’s a cost-effective option with a small service fee and one cleaning fee.
Priya Sadhwani from London saved money by staying in New York for six weeks through Kindred. Meagan Cignoli, an artist, uses it for both domestic and international trips, praising its affordability and variety.
Give‑to‑get credits, trust, and primary residence standards
The system is simple: host to earn credits, then use them for stays. Guests pay a cleaning fee and a small nightly fee, usually between $15 and $30. This rewards those who plan ahead and prefer longer stays.
Trust is key. Over 90% of homes are primary residences, checked through identity verification, home reviews, and optional video chats. This makes it a safer option for families, even in cities with strict rules like Montreal.
What longer stays mean for hotels, air bnb, and short‑term rentals
Longer stays change how we plan trips. A single cleaning fee encourages longer stays, reducing churn and late-night check-ins. This shifts demand from nightly stays to longer visits in cities like Victoria and Vancouver.
Investors are watching how these trends affect Airbnb’s stock. As workcations become more common, travelers consider neighborhood feel, total cost, and trust signals. This mix shapes short term rentals news and strategies in Canada and worldwide.
City‑by‑city context: Montreal, Halifax, Vancouver, and beyond
Montreal was the first to feel the impact. In Old Montreal, guests and staff at the Apollon were suddenly locked out. Nearby, the w hotel montreal was busy with guests looking for places to stay. The sudden change made finding a place to stay in Montreal very hard.
Halifax felt the effects next. A booking for a Canadiens game was cancelled at the last minute. People turned to airbnb halifax to find new places to stay. This showed how quickly plans can change when a big player leaves.
In Vancouver, the situation was quieter. But there were empty rooms and no one at the front desk. Guests had to find new places to stay, and hotels were full. It was a big challenge to deal with all the changes.
Outside Canada, New York and London also had problems. Guests in France were looking for new places to stay. People were looking for places like airbnb in key west or booking business-class flights. The news was full of stories, but people just wanted a place to stay.
For city travellers, the million dollar hotel question is simple: where to book next, and who will pick up the phone when plans change?
| City | What Changed | Guest Response | Go‑to Alternatives | Key Takeaway |
|---|---|---|---|---|
| Montreal | Apollon shutdowns and unit closures near Old Montreal | Rapid rebookings and support queues | w hotel montreal, airbnb montreal, boutique inns | Birthplace market exposed gaps in on‑the‑ground coverage |
| Halifax | Downtown cancellations around event nights | Fans moved reservations same day | airbnb halifax, waterfront hotels | Event‑driven demand magnified inventory shocks |
| Vancouver | Lights on but empty lots amid suspended operations | Switch to full‑service hotels | Major chains, vetted STRs | Reliability outweighed novelty in last‑minute choices |
| New York | Late vacate notices and support delays | Chargebacks and corporate travel resets | Brand hotels, verified apartments | Business travellers prioritised policy‑compliant stays |
| London | Property closures near transit hubs | Same‑night walkovers | Upscale chains, apart‑hotels | Connectivity trumped neighbourhood novelty |
| France | Regional emails to vacate by morning | Local agent calls and rebook links | Independent hotels, curated rentals | Language‑ready support became critical |
Conclusion
Sonder started as a side project at McGill and grew into a global brand. It aimed to offer hotel-like experiences without a lobby, using data and neighbourhood design. But, the costs of long leases and thin margins were hidden.
In today’s news, Sonder’s story is a clear lesson in risk. It expanded quickly, debuted on a SPAC, and even partnered with Bonvoy. But, it faced accounting errors, cash issues, and lost its Marriott deal.
The sonder group is now liquidating sites in Canada and the US. This has led to cancelled stays and job cuts. These updates change how investors see hospitality tech.
For founders, the lesson is clear. Debt and leases can add up, and governance must grow with the company. Partnerships help, but integration costs can be too high. Sonder’s story teaches about unit economics and execution.
From McGill to global ambitions, Sonder’s journey is striking. Its rise and fall will be remembered in today’s news. Markets will watch closely, expecting more scrutiny and careful planning.
FAQ
What is Sonder and how did it start at McGill?
How was Sonder’s “deconstructed hotel” different from Airbnb?
Why did Sonder move its headquarters from Montreal to the U.S.?
Who invested in Sonder during its rise to unicorn status?
FAQ
What is Sonder and how did it start at McGill?
Sonder started in 2012 as Flatbook, a side hustle by Francis Davidson and Lucas Pellan at McGill University. They rented out student apartments and used data to set prices. The idea grew into a “deconstructed hotel” with app check-in and hotel standards in Montreal, Toronto, Vancouver, and more.
How was Sonder’s “deconstructed hotel” different from Airbnb?
Sonder leased and ran units directly, ensuring cleanliness and app support without a front desk. Airbnb connects hosts and guests without owning properties. Sonder’s model offered control but faced high risks in downturns.
Why did Sonder move its headquarters from Montreal to the U.S.?
The founders moved to San Francisco to get more funding and investors. They kept Montreal operations but aimed for global growth.
Who invested in Sonder during its rise to unicorn status?
Early investors included Tim Tokarsky and billionaire Nicholas Pritzker. The company changed its name to Sonder and reached over
FAQ
What is Sonder and how did it start at McGill?
Sonder started in 2012 as Flatbook, a side hustle by Francis Davidson and Lucas Pellan at McGill University. They rented out student apartments and used data to set prices. The idea grew into a “deconstructed hotel” with app check-in and hotel standards in Montreal, Toronto, Vancouver, and more.
How was Sonder’s “deconstructed hotel” different from Airbnb?
Sonder leased and ran units directly, ensuring cleanliness and app support without a front desk. Airbnb connects hosts and guests without owning properties. Sonder’s model offered control but faced high risks in downturns.
Why did Sonder move its headquarters from Montreal to the U.S.?
The founders moved to San Francisco to get more funding and investors. They kept Montreal operations but aimed for global growth.
Who invested in Sonder during its rise to unicorn status?
Early investors included Tim Tokarsky and billionaire Nicholas Pritzker. The company changed its name to Sonder and reached over $1 billion in value by 2019, expanding to 8,000–9,000 units.
What happened with Sonder’s SPAC listing and market value?
Sonder went public in 2022 and briefly hit $2.3 billion in value. But, it faced accounting errors and cash issues, leading to a market value drop to about $40 million by 2024.
Why did the Marriott Bonvoy licensing deal collapse?
The deal aimed to list Sonder units on Marriott Bonvoy. But, it was costly and coincided with revenue drops. Marriott ended the deal in November, just before Sonder’s bankruptcy.
How did liquidation affect guests and employees?
Guests in cities like Montreal and Vancouver got sudden emails to leave. Staff at the Apollon in Old Montreal learned of closures with guests. Many sought refunds or rebooked at higher rates.
What did Sonder’s interim leadership say about the shutdown?
Interim CEO Janice Sears said liquidation was the only option due to $1.5 billion in liabilities. The company had hired advisors and cut spending but couldn’t overcome cash issues.
How are refunds handled for cancelled Sonder stays?
Refund processes vary by booking channel. Guests who booked through Marriott were helped by Marriott. Others contacted their booking sites or banks for chargebacks. Some, like Halifax’s Jerramy Grover, got help from their card issuer.
What role did Investissement Québec and government support play?
Investissement Québec held $28 million in shares. A $30 million government loan was offered but cancelled. This sparked debate on policy risks and due diligence in hospitality.
Is Sonder’s collapse a sign of an Airbnb collapse?
No. Sonder’s lease-heavy model is different from Airbnb’s asset-light model. While there’s chatter about Airbnb, ABNB’s balance sheet is stronger. Investors watch ABNB stock for different reasons.
What lessons does Sonder offer Canadian founders?
Be cautious of lease arbitrage in cyclical markets. Invest in controls before going public. Also, budget for the costs of big partnerships. The Montreal ecosystem shows the need for orderly wind-downs.
How did the model appeal to travellers compared with hotels?
Sonder offered more space than hotels in residential areas. Its app check-in and text support were convenient. Consistent standards addressed common issues in ad-hoc rentals.
What alternatives are travellers exploring now?
Home swapping is gaining popularity. Kindred, founded in 2021, offers a give-to-get model. Many book longer stays with one-time cleaning fees, comparing value with hotels and short-term rentals.
Which cities were most affected by Sonder’s shutdown?
Montreal, Toronto, Vancouver, New York, London, and France saw sudden disruptions. In Vancouver, sites were empty but lit. In Montreal, the Apollon in Old Montreal was a symbol of abrupt closures.
How did accounting issues contribute to the downfall?
Regulatory filings highlighted errors in lease valuations, complicating financial reports. Rising costs and interest rates worsened investor concerns and pressured the stock.
What’s the difference between lease arbitrage and an asset-light platform?
Lease arbitrage involves long-term leases and furnishing units for resale. It offers control but high costs. Asset-light platforms like Airbnb focus on matching hosts and guests without leases, reducing risk.
What happened to bookings made through third-party sites?
Many bookings were cancelled with short notice after Marriott’s termination. Guests were told to contact their booking sites for refunds. Some pursued chargebacks when responses were slow. Marriott clarified it could only assist bookings made through Marriott channels.
How does this affect short-term rentals news and investor sentiment?
The Sonder story highlights the importance of unit economics, lease exposure, and accounting clarity. Market watchers follow “latest news updates,” “ABNB earnings date,” and “Airbnb earnings call” to gauge resilience.
Are there Canada-specific takeaways for policy and tourism?
Yes. The Sonder story shows the need for careful diligence and contingency planning. High-profile brands in downtown areas highlight the importance of reputation and stakeholder protection.
What travel tips help if a stay is cancelled last-minute?
Act quickly: contact the booking channel, document messages, and request written cancellation terms. Ask nearby hotels about rates. If needed, initiate a chargeback and keep receipts for alternative lodging.
Which related topics are readers searching alongside Sonder?
Readers search for “today’s news,” “top stories,” “latest news updates,” and ABNB stock price moves. They also look for airbnb Montreal, Halifax, Victoria, and Key West, as well as Facebook Marketplace Montreal.
What does “deconstructed hotel” mean in practice?
It’s a hotel experience without a lobby: digital check-in, messaging support, and consistent standards in apartment-style units. Sonder’s version used technology and leases to deliver quality at scale.
How did individual travellers experience the shutdown?
Stories include Halifax’s Jerramy Grover and London’s Carol Tsai, who faced mid-trip evictions. Many sought refunds or rebooked at higher rates.
What’s next for comparable operators and rivals?
Operators with lease exposure may shrink or renegotiate. Asset-light players focus on trust and demand. Investors watch for resilience in the sector.
Any tools or apps that defined the Sonder experience?
The Sonder app powered check-in and service. Guests compared it with Airbnb’s app and Marriott Bonvoy. The company aimed to standardise the guest journey.
Why did revenue drop during the Marriott integration?
Integrating booking and property systems was costly and complex. This stretched tight cash, undermining the deal’s promise before it could scale.
How does Sonder’s rise and fall influence market perception?
It’s a cautionary tale. The rise showed Montreal’s ingenuity and tech-enabled hospitality. The fall highlighted balance-sheet risks and the execution burden of big-brand partnerships.
What local landmarks and properties are linked to the story?
Montreal’s Old Port and the Apollon site, downtown arenas, Vancouver buildings, and Quebec City Marriott Downtown and W Hotel Montreal frame the Canadian context of closures and rebookings.
Are there other spellings or terms people use when searching this topic?
Yes. Variants include airbb, aribnb, airbn, airnbnb, and references to the Sonder hotel or Sonder group. Multilingual searches include חדשות, últimos, and les informations, plus “notizie del giorno.”
What should guests do if they see active Sonder listings?
Verify with the booking channel before paying. Look for clear confirmation numbers, cancellation policies, and emergency contacts. If unsure, consider established hotels or vetted alternatives and review recent guest feedback.
Does this change how travellers plan longer stays?
Yes. With rising prices, travellers compare extended-stay hotels, Airbnb, home swapping via Kindred, and corporate housing. A one-time cleaning fee and primary-residence standards make swaps appealing for multi-week trips.
What broader industry shifts are worth watching?
Keep an eye on ABNB earnings date chatter, Airbnb earnings call notes, short-term rentals news, and local rules on lease-heavy operators. The balance between flexibility, standards, and financial resilience will define the sector’s next chapter.
billion in value by 2019, expanding to 8,000–9,000 units.
What happened with Sonder’s SPAC listing and market value?
Sonder went public in 2022 and briefly hit .3 billion in value. But, it faced accounting errors and cash issues, leading to a market value drop to about million by 2024.
Why did the Marriott Bonvoy licensing deal collapse?
The deal aimed to list Sonder units on Marriott Bonvoy. But, it was costly and coincided with revenue drops. Marriott ended the deal in November, just before Sonder’s bankruptcy.
How did liquidation affect guests and employees?
Guests in cities like Montreal and Vancouver got sudden emails to leave. Staff at the Apollon in Old Montreal learned of closures with guests. Many sought refunds or rebooked at higher rates.
What did Sonder’s interim leadership say about the shutdown?
Interim CEO Janice Sears said liquidation was the only option due to
FAQ
What is Sonder and how did it start at McGill?
Sonder started in 2012 as Flatbook, a side hustle by Francis Davidson and Lucas Pellan at McGill University. They rented out student apartments and used data to set prices. The idea grew into a “deconstructed hotel” with app check-in and hotel standards in Montreal, Toronto, Vancouver, and more.
How was Sonder’s “deconstructed hotel” different from Airbnb?
Sonder leased and ran units directly, ensuring cleanliness and app support without a front desk. Airbnb connects hosts and guests without owning properties. Sonder’s model offered control but faced high risks in downturns.
Why did Sonder move its headquarters from Montreal to the U.S.?
The founders moved to San Francisco to get more funding and investors. They kept Montreal operations but aimed for global growth.
Who invested in Sonder during its rise to unicorn status?
Early investors included Tim Tokarsky and billionaire Nicholas Pritzker. The company changed its name to Sonder and reached over $1 billion in value by 2019, expanding to 8,000–9,000 units.
What happened with Sonder’s SPAC listing and market value?
Sonder went public in 2022 and briefly hit $2.3 billion in value. But, it faced accounting errors and cash issues, leading to a market value drop to about $40 million by 2024.
Why did the Marriott Bonvoy licensing deal collapse?
The deal aimed to list Sonder units on Marriott Bonvoy. But, it was costly and coincided with revenue drops. Marriott ended the deal in November, just before Sonder’s bankruptcy.
How did liquidation affect guests and employees?
Guests in cities like Montreal and Vancouver got sudden emails to leave. Staff at the Apollon in Old Montreal learned of closures with guests. Many sought refunds or rebooked at higher rates.
What did Sonder’s interim leadership say about the shutdown?
Interim CEO Janice Sears said liquidation was the only option due to $1.5 billion in liabilities. The company had hired advisors and cut spending but couldn’t overcome cash issues.
How are refunds handled for cancelled Sonder stays?
Refund processes vary by booking channel. Guests who booked through Marriott were helped by Marriott. Others contacted their booking sites or banks for chargebacks. Some, like Halifax’s Jerramy Grover, got help from their card issuer.
What role did Investissement Québec and government support play?
Investissement Québec held $28 million in shares. A $30 million government loan was offered but cancelled. This sparked debate on policy risks and due diligence in hospitality.
Is Sonder’s collapse a sign of an Airbnb collapse?
No. Sonder’s lease-heavy model is different from Airbnb’s asset-light model. While there’s chatter about Airbnb, ABNB’s balance sheet is stronger. Investors watch ABNB stock for different reasons.
What lessons does Sonder offer Canadian founders?
Be cautious of lease arbitrage in cyclical markets. Invest in controls before going public. Also, budget for the costs of big partnerships. The Montreal ecosystem shows the need for orderly wind-downs.
How did the model appeal to travellers compared with hotels?
Sonder offered more space than hotels in residential areas. Its app check-in and text support were convenient. Consistent standards addressed common issues in ad-hoc rentals.
What alternatives are travellers exploring now?
Home swapping is gaining popularity. Kindred, founded in 2021, offers a give-to-get model. Many book longer stays with one-time cleaning fees, comparing value with hotels and short-term rentals.
Which cities were most affected by Sonder’s shutdown?
Montreal, Toronto, Vancouver, New York, London, and France saw sudden disruptions. In Vancouver, sites were empty but lit. In Montreal, the Apollon in Old Montreal was a symbol of abrupt closures.
How did accounting issues contribute to the downfall?
Regulatory filings highlighted errors in lease valuations, complicating financial reports. Rising costs and interest rates worsened investor concerns and pressured the stock.
What’s the difference between lease arbitrage and an asset-light platform?
Lease arbitrage involves long-term leases and furnishing units for resale. It offers control but high costs. Asset-light platforms like Airbnb focus on matching hosts and guests without leases, reducing risk.
What happened to bookings made through third-party sites?
Many bookings were cancelled with short notice after Marriott’s termination. Guests were told to contact their booking sites for refunds. Some pursued chargebacks when responses were slow. Marriott clarified it could only assist bookings made through Marriott channels.
How does this affect short-term rentals news and investor sentiment?
The Sonder story highlights the importance of unit economics, lease exposure, and accounting clarity. Market watchers follow “latest news updates,” “ABNB earnings date,” and “Airbnb earnings call” to gauge resilience.
Are there Canada-specific takeaways for policy and tourism?
Yes. The Sonder story shows the need for careful diligence and contingency planning. High-profile brands in downtown areas highlight the importance of reputation and stakeholder protection.
What travel tips help if a stay is cancelled last-minute?
Act quickly: contact the booking channel, document messages, and request written cancellation terms. Ask nearby hotels about rates. If needed, initiate a chargeback and keep receipts for alternative lodging.
Which related topics are readers searching alongside Sonder?
Readers search for “today’s news,” “top stories,” “latest news updates,” and ABNB stock price moves. They also look for airbnb Montreal, Halifax, Victoria, and Key West, as well as Facebook Marketplace Montreal.
What does “deconstructed hotel” mean in practice?
It’s a hotel experience without a lobby: digital check-in, messaging support, and consistent standards in apartment-style units. Sonder’s version used technology and leases to deliver quality at scale.
How did individual travellers experience the shutdown?
Stories include Halifax’s Jerramy Grover and London’s Carol Tsai, who faced mid-trip evictions. Many sought refunds or rebooked at higher rates.
What’s next for comparable operators and rivals?
Operators with lease exposure may shrink or renegotiate. Asset-light players focus on trust and demand. Investors watch for resilience in the sector.
Any tools or apps that defined the Sonder experience?
The Sonder app powered check-in and service. Guests compared it with Airbnb’s app and Marriott Bonvoy. The company aimed to standardise the guest journey.
Why did revenue drop during the Marriott integration?
Integrating booking and property systems was costly and complex. This stretched tight cash, undermining the deal’s promise before it could scale.
How does Sonder’s rise and fall influence market perception?
It’s a cautionary tale. The rise showed Montreal’s ingenuity and tech-enabled hospitality. The fall highlighted balance-sheet risks and the execution burden of big-brand partnerships.
What local landmarks and properties are linked to the story?
Montreal’s Old Port and the Apollon site, downtown arenas, Vancouver buildings, and Quebec City Marriott Downtown and W Hotel Montreal frame the Canadian context of closures and rebookings.
Are there other spellings or terms people use when searching this topic?
Yes. Variants include airbb, aribnb, airbn, airnbnb, and references to the Sonder hotel or Sonder group. Multilingual searches include חדשות, últimos, and les informations, plus “notizie del giorno.”
What should guests do if they see active Sonder listings?
Verify with the booking channel before paying. Look for clear confirmation numbers, cancellation policies, and emergency contacts. If unsure, consider established hotels or vetted alternatives and review recent guest feedback.
Does this change how travellers plan longer stays?
Yes. With rising prices, travellers compare extended-stay hotels, Airbnb, home swapping via Kindred, and corporate housing. A one-time cleaning fee and primary-residence standards make swaps appealing for multi-week trips.
What broader industry shifts are worth watching?
Keep an eye on ABNB earnings date chatter, Airbnb earnings call notes, short-term rentals news, and local rules on lease-heavy operators. The balance between flexibility, standards, and financial resilience will define the sector’s next chapter.
.5 billion in liabilities. The company had hired advisors and cut spending but couldn’t overcome cash issues.
How are refunds handled for cancelled Sonder stays?
Refund processes vary by booking channel. Guests who booked through Marriott were helped by Marriott. Others contacted their booking sites or banks for chargebacks. Some, like Halifax’s Jerramy Grover, got help from their card issuer.
What role did Investissement Québec and government support play?
Investissement Québec held million in shares. A million government loan was offered but cancelled. This sparked debate on policy risks and due diligence in hospitality.
Is Sonder’s collapse a sign of an Airbnb collapse?
No. Sonder’s lease-heavy model is different from Airbnb’s asset-light model. While there’s chatter about Airbnb, ABNB’s balance sheet is stronger. Investors watch ABNB stock for different reasons.
What lessons does Sonder offer Canadian founders?
Be cautious of lease arbitrage in cyclical markets. Invest in controls before going public. Also, budget for the costs of big partnerships. The Montreal ecosystem shows the need for orderly wind-downs.
How did the model appeal to travellers compared with hotels?
Sonder offered more space than hotels in residential areas. Its app check-in and text support were convenient. Consistent standards addressed common issues in ad-hoc rentals.
What alternatives are travellers exploring now?
Home swapping is gaining popularity. Kindred, founded in 2021, offers a give-to-get model. Many book longer stays with one-time cleaning fees, comparing value with hotels and short-term rentals.
Which cities were most affected by Sonder’s shutdown?
Montreal, Toronto, Vancouver, New York, London, and France saw sudden disruptions. In Vancouver, sites were empty but lit. In Montreal, the Apollon in Old Montreal was a symbol of abrupt closures.
How did accounting issues contribute to the downfall?
Regulatory filings highlighted errors in lease valuations, complicating financial reports. Rising costs and interest rates worsened investor concerns and pressured the stock.
What’s the difference between lease arbitrage and an asset-light platform?
Lease arbitrage involves long-term leases and furnishing units for resale. It offers control but high costs. Asset-light platforms like Airbnb focus on matching hosts and guests without leases, reducing risk.
What happened to bookings made through third-party sites?
Many bookings were cancelled with short notice after Marriott’s termination. Guests were told to contact their booking sites for refunds. Some pursued chargebacks when responses were slow. Marriott clarified it could only assist bookings made through Marriott channels.
How does this affect short-term rentals news and investor sentiment?
The Sonder story highlights the importance of unit economics, lease exposure, and accounting clarity. Market watchers follow “latest news updates,” “ABNB earnings date,” and “Airbnb earnings call” to gauge resilience.
Are there Canada-specific takeaways for policy and tourism?
Yes. The Sonder story shows the need for careful diligence and contingency planning. High-profile brands in downtown areas highlight the importance of reputation and stakeholder protection.
What travel tips help if a stay is cancelled last-minute?
Act quickly: contact the booking channel, document messages, and request written cancellation terms. Ask nearby hotels about rates. If needed, initiate a chargeback and keep receipts for alternative lodging.
Which related topics are readers searching alongside Sonder?
Readers search for “today’s news,” “top stories,” “latest news updates,” and ABNB stock price moves. They also look for airbnb Montreal, Halifax, Victoria, and Key West, as well as Facebook Marketplace Montreal.
What does “deconstructed hotel” mean in practice?
It’s a hotel experience without a lobby: digital check-in, messaging support, and consistent standards in apartment-style units. Sonder’s version used technology and leases to deliver quality at scale.
How did individual travellers experience the shutdown?
Stories include Halifax’s Jerramy Grover and London’s Carol Tsai, who faced mid-trip evictions. Many sought refunds or rebooked at higher rates.
What’s next for comparable operators and rivals?
Operators with lease exposure may shrink or renegotiate. Asset-light players focus on trust and demand. Investors watch for resilience in the sector.
Any tools or apps that defined the Sonder experience?
The Sonder app powered check-in and service. Guests compared it with Airbnb’s app and Marriott Bonvoy. The company aimed to standardise the guest journey.
Why did revenue drop during the Marriott integration?
Integrating booking and property systems was costly and complex. This stretched tight cash, undermining the deal’s promise before it could scale.
How does Sonder’s rise and fall influence market perception?
It’s a cautionary tale. The rise showed Montreal’s ingenuity and tech-enabled hospitality. The fall highlighted balance-sheet risks and the execution burden of big-brand partnerships.
What local landmarks and properties are linked to the story?
Montreal’s Old Port and the Apollon site, downtown arenas, Vancouver buildings, and Quebec City Marriott Downtown and W Hotel Montreal frame the Canadian context of closures and rebookings.
Are there other spellings or terms people use when searching this topic?
Yes. Variants include airbb, aribnb, airbn, airnbnb, and references to the Sonder hotel or Sonder group. Multilingual searches include חדשות, últimos, and les informations, plus “notizie del giorno.”
What should guests do if they see active Sonder listings?
Verify with the booking channel before paying. Look for clear confirmation numbers, cancellation policies, and emergency contacts. If unsure, consider established hotels or vetted alternatives and review recent guest feedback.
Does this change how travellers plan longer stays?
Yes. With rising prices, travellers compare extended-stay hotels, Airbnb, home swapping via Kindred, and corporate housing. A one-time cleaning fee and primary-residence standards make swaps appealing for multi-week trips.
What broader industry shifts are worth watching?
Keep an eye on ABNB earnings date chatter, Airbnb earnings call notes, short-term rentals news, and local rules on lease-heavy operators. The balance between flexibility, standards, and financial resilience will define the sector’s next chapter.
FAQ
What is Sonder and how did it start at McGill?
Sonder started in 2012 as Flatbook, a side hustle by Francis Davidson and Lucas Pellan at McGill University. They rented out student apartments and used data to set prices. The idea grew into a “deconstructed hotel” with app check-in and hotel standards in Montreal, Toronto, Vancouver, and more.
How was Sonder’s “deconstructed hotel” different from Airbnb?
Sonder leased and ran units directly, ensuring cleanliness and app support without a front desk. Airbnb connects hosts and guests without owning properties. Sonder’s model offered control but faced high risks in downturns.
Why did Sonder move its headquarters from Montreal to the U.S.?
The founders moved to San Francisco to get more funding and investors. They kept Montreal operations but aimed for global growth.
Who invested in Sonder during its rise to unicorn status?
Early investors included Tim Tokarsky and billionaire Nicholas Pritzker. The company changed its name to Sonder and reached over
FAQ
What is Sonder and how did it start at McGill?
Sonder started in 2012 as Flatbook, a side hustle by Francis Davidson and Lucas Pellan at McGill University. They rented out student apartments and used data to set prices. The idea grew into a “deconstructed hotel” with app check-in and hotel standards in Montreal, Toronto, Vancouver, and more.
How was Sonder’s “deconstructed hotel” different from Airbnb?
Sonder leased and ran units directly, ensuring cleanliness and app support without a front desk. Airbnb connects hosts and guests without owning properties. Sonder’s model offered control but faced high risks in downturns.
Why did Sonder move its headquarters from Montreal to the U.S.?
The founders moved to San Francisco to get more funding and investors. They kept Montreal operations but aimed for global growth.
Who invested in Sonder during its rise to unicorn status?
Early investors included Tim Tokarsky and billionaire Nicholas Pritzker. The company changed its name to Sonder and reached over $1 billion in value by 2019, expanding to 8,000–9,000 units.
What happened with Sonder’s SPAC listing and market value?
Sonder went public in 2022 and briefly hit $2.3 billion in value. But, it faced accounting errors and cash issues, leading to a market value drop to about $40 million by 2024.
Why did the Marriott Bonvoy licensing deal collapse?
The deal aimed to list Sonder units on Marriott Bonvoy. But, it was costly and coincided with revenue drops. Marriott ended the deal in November, just before Sonder’s bankruptcy.
How did liquidation affect guests and employees?
Guests in cities like Montreal and Vancouver got sudden emails to leave. Staff at the Apollon in Old Montreal learned of closures with guests. Many sought refunds or rebooked at higher rates.
What did Sonder’s interim leadership say about the shutdown?
Interim CEO Janice Sears said liquidation was the only option due to $1.5 billion in liabilities. The company had hired advisors and cut spending but couldn’t overcome cash issues.
How are refunds handled for cancelled Sonder stays?
Refund processes vary by booking channel. Guests who booked through Marriott were helped by Marriott. Others contacted their booking sites or banks for chargebacks. Some, like Halifax’s Jerramy Grover, got help from their card issuer.
What role did Investissement Québec and government support play?
Investissement Québec held $28 million in shares. A $30 million government loan was offered but cancelled. This sparked debate on policy risks and due diligence in hospitality.
Is Sonder’s collapse a sign of an Airbnb collapse?
No. Sonder’s lease-heavy model is different from Airbnb’s asset-light model. While there’s chatter about Airbnb, ABNB’s balance sheet is stronger. Investors watch ABNB stock for different reasons.
What lessons does Sonder offer Canadian founders?
Be cautious of lease arbitrage in cyclical markets. Invest in controls before going public. Also, budget for the costs of big partnerships. The Montreal ecosystem shows the need for orderly wind-downs.
How did the model appeal to travellers compared with hotels?
Sonder offered more space than hotels in residential areas. Its app check-in and text support were convenient. Consistent standards addressed common issues in ad-hoc rentals.
What alternatives are travellers exploring now?
Home swapping is gaining popularity. Kindred, founded in 2021, offers a give-to-get model. Many book longer stays with one-time cleaning fees, comparing value with hotels and short-term rentals.
Which cities were most affected by Sonder’s shutdown?
Montreal, Toronto, Vancouver, New York, London, and France saw sudden disruptions. In Vancouver, sites were empty but lit. In Montreal, the Apollon in Old Montreal was a symbol of abrupt closures.
How did accounting issues contribute to the downfall?
Regulatory filings highlighted errors in lease valuations, complicating financial reports. Rising costs and interest rates worsened investor concerns and pressured the stock.
What’s the difference between lease arbitrage and an asset-light platform?
Lease arbitrage involves long-term leases and furnishing units for resale. It offers control but high costs. Asset-light platforms like Airbnb focus on matching hosts and guests without leases, reducing risk.
What happened to bookings made through third-party sites?
Many bookings were cancelled with short notice after Marriott’s termination. Guests were told to contact their booking sites for refunds. Some pursued chargebacks when responses were slow. Marriott clarified it could only assist bookings made through Marriott channels.
How does this affect short-term rentals news and investor sentiment?
The Sonder story highlights the importance of unit economics, lease exposure, and accounting clarity. Market watchers follow “latest news updates,” “ABNB earnings date,” and “Airbnb earnings call” to gauge resilience.
Are there Canada-specific takeaways for policy and tourism?
Yes. The Sonder story shows the need for careful diligence and contingency planning. High-profile brands in downtown areas highlight the importance of reputation and stakeholder protection.
What travel tips help if a stay is cancelled last-minute?
Act quickly: contact the booking channel, document messages, and request written cancellation terms. Ask nearby hotels about rates. If needed, initiate a chargeback and keep receipts for alternative lodging.
Which related topics are readers searching alongside Sonder?
Readers search for “today’s news,” “top stories,” “latest news updates,” and ABNB stock price moves. They also look for airbnb Montreal, Halifax, Victoria, and Key West, as well as Facebook Marketplace Montreal.
What does “deconstructed hotel” mean in practice?
It’s a hotel experience without a lobby: digital check-in, messaging support, and consistent standards in apartment-style units. Sonder’s version used technology and leases to deliver quality at scale.
How did individual travellers experience the shutdown?
Stories include Halifax’s Jerramy Grover and London’s Carol Tsai, who faced mid-trip evictions. Many sought refunds or rebooked at higher rates.
What’s next for comparable operators and rivals?
Operators with lease exposure may shrink or renegotiate. Asset-light players focus on trust and demand. Investors watch for resilience in the sector.
Any tools or apps that defined the Sonder experience?
The Sonder app powered check-in and service. Guests compared it with Airbnb’s app and Marriott Bonvoy. The company aimed to standardise the guest journey.
Why did revenue drop during the Marriott integration?
Integrating booking and property systems was costly and complex. This stretched tight cash, undermining the deal’s promise before it could scale.
How does Sonder’s rise and fall influence market perception?
It’s a cautionary tale. The rise showed Montreal’s ingenuity and tech-enabled hospitality. The fall highlighted balance-sheet risks and the execution burden of big-brand partnerships.
What local landmarks and properties are linked to the story?
Montreal’s Old Port and the Apollon site, downtown arenas, Vancouver buildings, and Quebec City Marriott Downtown and W Hotel Montreal frame the Canadian context of closures and rebookings.
Are there other spellings or terms people use when searching this topic?
Yes. Variants include airbb, aribnb, airbn, airnbnb, and references to the Sonder hotel or Sonder group. Multilingual searches include חדשות, últimos, and les informations, plus “notizie del giorno.”
What should guests do if they see active Sonder listings?
Verify with the booking channel before paying. Look for clear confirmation numbers, cancellation policies, and emergency contacts. If unsure, consider established hotels or vetted alternatives and review recent guest feedback.
Does this change how travellers plan longer stays?
Yes. With rising prices, travellers compare extended-stay hotels, Airbnb, home swapping via Kindred, and corporate housing. A one-time cleaning fee and primary-residence standards make swaps appealing for multi-week trips.
What broader industry shifts are worth watching?
Keep an eye on ABNB earnings date chatter, Airbnb earnings call notes, short-term rentals news, and local rules on lease-heavy operators. The balance between flexibility, standards, and financial resilience will define the sector’s next chapter.
billion in value by 2019, expanding to 8,000–9,000 units.
What happened with Sonder’s SPAC listing and market value?
Sonder went public in 2022 and briefly hit .3 billion in value. But, it faced accounting errors and cash issues, leading to a market value drop to about million by 2024.
Why did the Marriott Bonvoy licensing deal collapse?
The deal aimed to list Sonder units on Marriott Bonvoy. But, it was costly and coincided with revenue drops. Marriott ended the deal in November, just before Sonder’s bankruptcy.
How did liquidation affect guests and employees?
Guests in cities like Montreal and Vancouver got sudden emails to leave. Staff at the Apollon in Old Montreal learned of closures with guests. Many sought refunds or rebooked at higher rates.
What did Sonder’s interim leadership say about the shutdown?
Interim CEO Janice Sears said liquidation was the only option due to
FAQ
What is Sonder and how did it start at McGill?
Sonder started in 2012 as Flatbook, a side hustle by Francis Davidson and Lucas Pellan at McGill University. They rented out student apartments and used data to set prices. The idea grew into a “deconstructed hotel” with app check-in and hotel standards in Montreal, Toronto, Vancouver, and more.
How was Sonder’s “deconstructed hotel” different from Airbnb?
Sonder leased and ran units directly, ensuring cleanliness and app support without a front desk. Airbnb connects hosts and guests without owning properties. Sonder’s model offered control but faced high risks in downturns.
Why did Sonder move its headquarters from Montreal to the U.S.?
The founders moved to San Francisco to get more funding and investors. They kept Montreal operations but aimed for global growth.
Who invested in Sonder during its rise to unicorn status?
Early investors included Tim Tokarsky and billionaire Nicholas Pritzker. The company changed its name to Sonder and reached over $1 billion in value by 2019, expanding to 8,000–9,000 units.
What happened with Sonder’s SPAC listing and market value?
Sonder went public in 2022 and briefly hit $2.3 billion in value. But, it faced accounting errors and cash issues, leading to a market value drop to about $40 million by 2024.
Why did the Marriott Bonvoy licensing deal collapse?
The deal aimed to list Sonder units on Marriott Bonvoy. But, it was costly and coincided with revenue drops. Marriott ended the deal in November, just before Sonder’s bankruptcy.
How did liquidation affect guests and employees?
Guests in cities like Montreal and Vancouver got sudden emails to leave. Staff at the Apollon in Old Montreal learned of closures with guests. Many sought refunds or rebooked at higher rates.
What did Sonder’s interim leadership say about the shutdown?
Interim CEO Janice Sears said liquidation was the only option due to $1.5 billion in liabilities. The company had hired advisors and cut spending but couldn’t overcome cash issues.
How are refunds handled for cancelled Sonder stays?
Refund processes vary by booking channel. Guests who booked through Marriott were helped by Marriott. Others contacted their booking sites or banks for chargebacks. Some, like Halifax’s Jerramy Grover, got help from their card issuer.
What role did Investissement Québec and government support play?
Investissement Québec held $28 million in shares. A $30 million government loan was offered but cancelled. This sparked debate on policy risks and due diligence in hospitality.
Is Sonder’s collapse a sign of an Airbnb collapse?
No. Sonder’s lease-heavy model is different from Airbnb’s asset-light model. While there’s chatter about Airbnb, ABNB’s balance sheet is stronger. Investors watch ABNB stock for different reasons.
What lessons does Sonder offer Canadian founders?
Be cautious of lease arbitrage in cyclical markets. Invest in controls before going public. Also, budget for the costs of big partnerships. The Montreal ecosystem shows the need for orderly wind-downs.
How did the model appeal to travellers compared with hotels?
Sonder offered more space than hotels in residential areas. Its app check-in and text support were convenient. Consistent standards addressed common issues in ad-hoc rentals.
What alternatives are travellers exploring now?
Home swapping is gaining popularity. Kindred, founded in 2021, offers a give-to-get model. Many book longer stays with one-time cleaning fees, comparing value with hotels and short-term rentals.
Which cities were most affected by Sonder’s shutdown?
Montreal, Toronto, Vancouver, New York, London, and France saw sudden disruptions. In Vancouver, sites were empty but lit. In Montreal, the Apollon in Old Montreal was a symbol of abrupt closures.
How did accounting issues contribute to the downfall?
Regulatory filings highlighted errors in lease valuations, complicating financial reports. Rising costs and interest rates worsened investor concerns and pressured the stock.
What’s the difference between lease arbitrage and an asset-light platform?
Lease arbitrage involves long-term leases and furnishing units for resale. It offers control but high costs. Asset-light platforms like Airbnb focus on matching hosts and guests without leases, reducing risk.
What happened to bookings made through third-party sites?
Many bookings were cancelled with short notice after Marriott’s termination. Guests were told to contact their booking sites for refunds. Some pursued chargebacks when responses were slow. Marriott clarified it could only assist bookings made through Marriott channels.
How does this affect short-term rentals news and investor sentiment?
The Sonder story highlights the importance of unit economics, lease exposure, and accounting clarity. Market watchers follow “latest news updates,” “ABNB earnings date,” and “Airbnb earnings call” to gauge resilience.
Are there Canada-specific takeaways for policy and tourism?
Yes. The Sonder story shows the need for careful diligence and contingency planning. High-profile brands in downtown areas highlight the importance of reputation and stakeholder protection.
What travel tips help if a stay is cancelled last-minute?
Act quickly: contact the booking channel, document messages, and request written cancellation terms. Ask nearby hotels about rates. If needed, initiate a chargeback and keep receipts for alternative lodging.
Which related topics are readers searching alongside Sonder?
Readers search for “today’s news,” “top stories,” “latest news updates,” and ABNB stock price moves. They also look for airbnb Montreal, Halifax, Victoria, and Key West, as well as Facebook Marketplace Montreal.
What does “deconstructed hotel” mean in practice?
It’s a hotel experience without a lobby: digital check-in, messaging support, and consistent standards in apartment-style units. Sonder’s version used technology and leases to deliver quality at scale.
How did individual travellers experience the shutdown?
Stories include Halifax’s Jerramy Grover and London’s Carol Tsai, who faced mid-trip evictions. Many sought refunds or rebooked at higher rates.
What’s next for comparable operators and rivals?
Operators with lease exposure may shrink or renegotiate. Asset-light players focus on trust and demand. Investors watch for resilience in the sector.
Any tools or apps that defined the Sonder experience?
The Sonder app powered check-in and service. Guests compared it with Airbnb’s app and Marriott Bonvoy. The company aimed to standardise the guest journey.
Why did revenue drop during the Marriott integration?
Integrating booking and property systems was costly and complex. This stretched tight cash, undermining the deal’s promise before it could scale.
How does Sonder’s rise and fall influence market perception?
It’s a cautionary tale. The rise showed Montreal’s ingenuity and tech-enabled hospitality. The fall highlighted balance-sheet risks and the execution burden of big-brand partnerships.
What local landmarks and properties are linked to the story?
Montreal’s Old Port and the Apollon site, downtown arenas, Vancouver buildings, and Quebec City Marriott Downtown and W Hotel Montreal frame the Canadian context of closures and rebookings.
Are there other spellings or terms people use when searching this topic?
Yes. Variants include airbb, aribnb, airbn, airnbnb, and references to the Sonder hotel or Sonder group. Multilingual searches include חדשות, últimos, and les informations, plus “notizie del giorno.”
What should guests do if they see active Sonder listings?
Verify with the booking channel before paying. Look for clear confirmation numbers, cancellation policies, and emergency contacts. If unsure, consider established hotels or vetted alternatives and review recent guest feedback.
Does this change how travellers plan longer stays?
Yes. With rising prices, travellers compare extended-stay hotels, Airbnb, home swapping via Kindred, and corporate housing. A one-time cleaning fee and primary-residence standards make swaps appealing for multi-week trips.
What broader industry shifts are worth watching?
Keep an eye on ABNB earnings date chatter, Airbnb earnings call notes, short-term rentals news, and local rules on lease-heavy operators. The balance between flexibility, standards, and financial resilience will define the sector’s next chapter.
.5 billion in liabilities. The company had hired advisors and cut spending but couldn’t overcome cash issues.
How are refunds handled for cancelled Sonder stays?
Refund processes vary by booking channel. Guests who booked through Marriott were helped by Marriott. Others contacted their booking sites or banks for chargebacks. Some, like Halifax’s Jerramy Grover, got help from their card issuer.
What role did Investissement Québec and government support play?
Investissement Québec held million in shares. A million government loan was offered but cancelled. This sparked debate on policy risks and due diligence in hospitality.
Is Sonder’s collapse a sign of an Airbnb collapse?
No. Sonder’s lease-heavy model is different from Airbnb’s asset-light model. While there’s chatter about Airbnb, ABNB’s balance sheet is stronger. Investors watch ABNB stock for different reasons.
What lessons does Sonder offer Canadian founders?
Be cautious of lease arbitrage in cyclical markets. Invest in controls before going public. Also, budget for the costs of big partnerships. The Montreal ecosystem shows the need for orderly wind-downs.
How did the model appeal to travellers compared with hotels?
Sonder offered more space than hotels in residential areas. Its app check-in and text support were convenient. Consistent standards addressed common issues in ad-hoc rentals.
What alternatives are travellers exploring now?
Home swapping is gaining popularity. Kindred, founded in 2021, offers a give-to-get model. Many book longer stays with one-time cleaning fees, comparing value with hotels and short-term rentals.
Which cities were most affected by Sonder’s shutdown?
Montreal, Toronto, Vancouver, New York, London, and France saw sudden disruptions. In Vancouver, sites were empty but lit. In Montreal, the Apollon in Old Montreal was a symbol of abrupt closures.
How did accounting issues contribute to the downfall?
Regulatory filings highlighted errors in lease valuations, complicating financial reports. Rising costs and interest rates worsened investor concerns and pressured the stock.
What’s the difference between lease arbitrage and an asset-light platform?
Lease arbitrage involves long-term leases and furnishing units for resale. It offers control but high costs. Asset-light platforms like Airbnb focus on matching hosts and guests without leases, reducing risk.
What happened to bookings made through third-party sites?
Many bookings were cancelled with short notice after Marriott’s termination. Guests were told to contact their booking sites for refunds. Some pursued chargebacks when responses were slow. Marriott clarified it could only assist bookings made through Marriott channels.
How does this affect short-term rentals news and investor sentiment?
The Sonder story highlights the importance of unit economics, lease exposure, and accounting clarity. Market watchers follow “latest news updates,” “ABNB earnings date,” and “Airbnb earnings call” to gauge resilience.
Are there Canada-specific takeaways for policy and tourism?
Yes. The Sonder story shows the need for careful diligence and contingency planning. High-profile brands in downtown areas highlight the importance of reputation and stakeholder protection.
What travel tips help if a stay is cancelled last-minute?
Act quickly: contact the booking channel, document messages, and request written cancellation terms. Ask nearby hotels about rates. If needed, initiate a chargeback and keep receipts for alternative lodging.
Which related topics are readers searching alongside Sonder?
Readers search for “today’s news,” “top stories,” “latest news updates,” and ABNB stock price moves. They also look for airbnb Montreal, Halifax, Victoria, and Key West, as well as Facebook Marketplace Montreal.
What does “deconstructed hotel” mean in practice?
It’s a hotel experience without a lobby: digital check-in, messaging support, and consistent standards in apartment-style units. Sonder’s version used technology and leases to deliver quality at scale.
How did individual travellers experience the shutdown?
Stories include Halifax’s Jerramy Grover and London’s Carol Tsai, who faced mid-trip evictions. Many sought refunds or rebooked at higher rates.
What’s next for comparable operators and rivals?
Operators with lease exposure may shrink or renegotiate. Asset-light players focus on trust and demand. Investors watch for resilience in the sector.
Any tools or apps that defined the Sonder experience?
The Sonder app powered check-in and service. Guests compared it with Airbnb’s app and Marriott Bonvoy. The company aimed to standardise the guest journey.
Why did revenue drop during the Marriott integration?
Integrating booking and property systems was costly and complex. This stretched tight cash, undermining the deal’s promise before it could scale.
How does Sonder’s rise and fall influence market perception?
It’s a cautionary tale. The rise showed Montreal’s ingenuity and tech-enabled hospitality. The fall highlighted balance-sheet risks and the execution burden of big-brand partnerships.
What local landmarks and properties are linked to the story?
Montreal’s Old Port and the Apollon site, downtown arenas, Vancouver buildings, and Quebec City Marriott Downtown and W Hotel Montreal frame the Canadian context of closures and rebookings.
Are there other spellings or terms people use when searching this topic?
Yes. Variants include airbb, aribnb, airbn, airnbnb, and references to the Sonder hotel or Sonder group. Multilingual searches include חדשות, últimos, and les informations, plus “notizie del giorno.”
What should guests do if they see active Sonder listings?
Verify with the booking channel before paying. Look for clear confirmation numbers, cancellation policies, and emergency contacts. If unsure, consider established hotels or vetted alternatives and review recent guest feedback.
Does this change how travellers plan longer stays?
Yes. With rising prices, travellers compare extended-stay hotels, Airbnb, home swapping via Kindred, and corporate housing. A one-time cleaning fee and primary-residence standards make swaps appealing for multi-week trips.
What broader industry shifts are worth watching?
Keep an eye on ABNB earnings date chatter, Airbnb earnings call notes, short-term rentals news, and local rules on lease-heavy operators. The balance between flexibility, standards, and financial resilience will define the sector’s next chapter.
What happened with Sonder’s SPAC listing and market value?
Why did the Marriott Bonvoy licensing deal collapse?
How did liquidation affect guests and employees?
What did Sonder’s interim leadership say about the shutdown?
FAQ
What is Sonder and how did it start at McGill?
Sonder started in 2012 as Flatbook, a side hustle by Francis Davidson and Lucas Pellan at McGill University. They rented out student apartments and used data to set prices. The idea grew into a “deconstructed hotel” with app check-in and hotel standards in Montreal, Toronto, Vancouver, and more.
How was Sonder’s “deconstructed hotel” different from Airbnb?
Sonder leased and ran units directly, ensuring cleanliness and app support without a front desk. Airbnb connects hosts and guests without owning properties. Sonder’s model offered control but faced high risks in downturns.
Why did Sonder move its headquarters from Montreal to the U.S.?
The founders moved to San Francisco to get more funding and investors. They kept Montreal operations but aimed for global growth.
Who invested in Sonder during its rise to unicorn status?
Early investors included Tim Tokarsky and billionaire Nicholas Pritzker. The company changed its name to Sonder and reached over
FAQ
What is Sonder and how did it start at McGill?
Sonder started in 2012 as Flatbook, a side hustle by Francis Davidson and Lucas Pellan at McGill University. They rented out student apartments and used data to set prices. The idea grew into a “deconstructed hotel” with app check-in and hotel standards in Montreal, Toronto, Vancouver, and more.
How was Sonder’s “deconstructed hotel” different from Airbnb?
Sonder leased and ran units directly, ensuring cleanliness and app support without a front desk. Airbnb connects hosts and guests without owning properties. Sonder’s model offered control but faced high risks in downturns.
Why did Sonder move its headquarters from Montreal to the U.S.?
The founders moved to San Francisco to get more funding and investors. They kept Montreal operations but aimed for global growth.
Who invested in Sonder during its rise to unicorn status?
Early investors included Tim Tokarsky and billionaire Nicholas Pritzker. The company changed its name to Sonder and reached over $1 billion in value by 2019, expanding to 8,000–9,000 units.
What happened with Sonder’s SPAC listing and market value?
Sonder went public in 2022 and briefly hit $2.3 billion in value. But, it faced accounting errors and cash issues, leading to a market value drop to about $40 million by 2024.
Why did the Marriott Bonvoy licensing deal collapse?
The deal aimed to list Sonder units on Marriott Bonvoy. But, it was costly and coincided with revenue drops. Marriott ended the deal in November, just before Sonder’s bankruptcy.
How did liquidation affect guests and employees?
Guests in cities like Montreal and Vancouver got sudden emails to leave. Staff at the Apollon in Old Montreal learned of closures with guests. Many sought refunds or rebooked at higher rates.
What did Sonder’s interim leadership say about the shutdown?
Interim CEO Janice Sears said liquidation was the only option due to $1.5 billion in liabilities. The company had hired advisors and cut spending but couldn’t overcome cash issues.
How are refunds handled for cancelled Sonder stays?
Refund processes vary by booking channel. Guests who booked through Marriott were helped by Marriott. Others contacted their booking sites or banks for chargebacks. Some, like Halifax’s Jerramy Grover, got help from their card issuer.
What role did Investissement Québec and government support play?
Investissement Québec held $28 million in shares. A $30 million government loan was offered but cancelled. This sparked debate on policy risks and due diligence in hospitality.
Is Sonder’s collapse a sign of an Airbnb collapse?
No. Sonder’s lease-heavy model is different from Airbnb’s asset-light model. While there’s chatter about Airbnb, ABNB’s balance sheet is stronger. Investors watch ABNB stock for different reasons.
What lessons does Sonder offer Canadian founders?
Be cautious of lease arbitrage in cyclical markets. Invest in controls before going public. Also, budget for the costs of big partnerships. The Montreal ecosystem shows the need for orderly wind-downs.
How did the model appeal to travellers compared with hotels?
Sonder offered more space than hotels in residential areas. Its app check-in and text support were convenient. Consistent standards addressed common issues in ad-hoc rentals.
What alternatives are travellers exploring now?
Home swapping is gaining popularity. Kindred, founded in 2021, offers a give-to-get model. Many book longer stays with one-time cleaning fees, comparing value with hotels and short-term rentals.
Which cities were most affected by Sonder’s shutdown?
Montreal, Toronto, Vancouver, New York, London, and France saw sudden disruptions. In Vancouver, sites were empty but lit. In Montreal, the Apollon in Old Montreal was a symbol of abrupt closures.
How did accounting issues contribute to the downfall?
Regulatory filings highlighted errors in lease valuations, complicating financial reports. Rising costs and interest rates worsened investor concerns and pressured the stock.
What’s the difference between lease arbitrage and an asset-light platform?
Lease arbitrage involves long-term leases and furnishing units for resale. It offers control but high costs. Asset-light platforms like Airbnb focus on matching hosts and guests without leases, reducing risk.
What happened to bookings made through third-party sites?
Many bookings were cancelled with short notice after Marriott’s termination. Guests were told to contact their booking sites for refunds. Some pursued chargebacks when responses were slow. Marriott clarified it could only assist bookings made through Marriott channels.
How does this affect short-term rentals news and investor sentiment?
The Sonder story highlights the importance of unit economics, lease exposure, and accounting clarity. Market watchers follow “latest news updates,” “ABNB earnings date,” and “Airbnb earnings call” to gauge resilience.
Are there Canada-specific takeaways for policy and tourism?
Yes. The Sonder story shows the need for careful diligence and contingency planning. High-profile brands in downtown areas highlight the importance of reputation and stakeholder protection.
What travel tips help if a stay is cancelled last-minute?
Act quickly: contact the booking channel, document messages, and request written cancellation terms. Ask nearby hotels about rates. If needed, initiate a chargeback and keep receipts for alternative lodging.
Which related topics are readers searching alongside Sonder?
Readers search for “today’s news,” “top stories,” “latest news updates,” and ABNB stock price moves. They also look for airbnb Montreal, Halifax, Victoria, and Key West, as well as Facebook Marketplace Montreal.
What does “deconstructed hotel” mean in practice?
It’s a hotel experience without a lobby: digital check-in, messaging support, and consistent standards in apartment-style units. Sonder’s version used technology and leases to deliver quality at scale.
How did individual travellers experience the shutdown?
Stories include Halifax’s Jerramy Grover and London’s Carol Tsai, who faced mid-trip evictions. Many sought refunds or rebooked at higher rates.
What’s next for comparable operators and rivals?
Operators with lease exposure may shrink or renegotiate. Asset-light players focus on trust and demand. Investors watch for resilience in the sector.
Any tools or apps that defined the Sonder experience?
The Sonder app powered check-in and service. Guests compared it with Airbnb’s app and Marriott Bonvoy. The company aimed to standardise the guest journey.
Why did revenue drop during the Marriott integration?
Integrating booking and property systems was costly and complex. This stretched tight cash, undermining the deal’s promise before it could scale.
How does Sonder’s rise and fall influence market perception?
It’s a cautionary tale. The rise showed Montreal’s ingenuity and tech-enabled hospitality. The fall highlighted balance-sheet risks and the execution burden of big-brand partnerships.
What local landmarks and properties are linked to the story?
Montreal’s Old Port and the Apollon site, downtown arenas, Vancouver buildings, and Quebec City Marriott Downtown and W Hotel Montreal frame the Canadian context of closures and rebookings.
Are there other spellings or terms people use when searching this topic?
Yes. Variants include airbb, aribnb, airbn, airnbnb, and references to the Sonder hotel or Sonder group. Multilingual searches include חדשות, últimos, and les informations, plus “notizie del giorno.”
What should guests do if they see active Sonder listings?
Verify with the booking channel before paying. Look for clear confirmation numbers, cancellation policies, and emergency contacts. If unsure, consider established hotels or vetted alternatives and review recent guest feedback.
Does this change how travellers plan longer stays?
Yes. With rising prices, travellers compare extended-stay hotels, Airbnb, home swapping via Kindred, and corporate housing. A one-time cleaning fee and primary-residence standards make swaps appealing for multi-week trips.
What broader industry shifts are worth watching?
Keep an eye on ABNB earnings date chatter, Airbnb earnings call notes, short-term rentals news, and local rules on lease-heavy operators. The balance between flexibility, standards, and financial resilience will define the sector’s next chapter.
billion in value by 2019, expanding to 8,000–9,000 units.
What happened with Sonder’s SPAC listing and market value?
Sonder went public in 2022 and briefly hit .3 billion in value. But, it faced accounting errors and cash issues, leading to a market value drop to about million by 2024.
Why did the Marriott Bonvoy licensing deal collapse?
The deal aimed to list Sonder units on Marriott Bonvoy. But, it was costly and coincided with revenue drops. Marriott ended the deal in November, just before Sonder’s bankruptcy.
How did liquidation affect guests and employees?
Guests in cities like Montreal and Vancouver got sudden emails to leave. Staff at the Apollon in Old Montreal learned of closures with guests. Many sought refunds or rebooked at higher rates.
What did Sonder’s interim leadership say about the shutdown?
Interim CEO Janice Sears said liquidation was the only option due to
FAQ
What is Sonder and how did it start at McGill?
Sonder started in 2012 as Flatbook, a side hustle by Francis Davidson and Lucas Pellan at McGill University. They rented out student apartments and used data to set prices. The idea grew into a “deconstructed hotel” with app check-in and hotel standards in Montreal, Toronto, Vancouver, and more.
How was Sonder’s “deconstructed hotel” different from Airbnb?
Sonder leased and ran units directly, ensuring cleanliness and app support without a front desk. Airbnb connects hosts and guests without owning properties. Sonder’s model offered control but faced high risks in downturns.
Why did Sonder move its headquarters from Montreal to the U.S.?
The founders moved to San Francisco to get more funding and investors. They kept Montreal operations but aimed for global growth.
Who invested in Sonder during its rise to unicorn status?
Early investors included Tim Tokarsky and billionaire Nicholas Pritzker. The company changed its name to Sonder and reached over $1 billion in value by 2019, expanding to 8,000–9,000 units.
What happened with Sonder’s SPAC listing and market value?
Sonder went public in 2022 and briefly hit $2.3 billion in value. But, it faced accounting errors and cash issues, leading to a market value drop to about $40 million by 2024.
Why did the Marriott Bonvoy licensing deal collapse?
The deal aimed to list Sonder units on Marriott Bonvoy. But, it was costly and coincided with revenue drops. Marriott ended the deal in November, just before Sonder’s bankruptcy.
How did liquidation affect guests and employees?
Guests in cities like Montreal and Vancouver got sudden emails to leave. Staff at the Apollon in Old Montreal learned of closures with guests. Many sought refunds or rebooked at higher rates.
What did Sonder’s interim leadership say about the shutdown?
Interim CEO Janice Sears said liquidation was the only option due to $1.5 billion in liabilities. The company had hired advisors and cut spending but couldn’t overcome cash issues.
How are refunds handled for cancelled Sonder stays?
Refund processes vary by booking channel. Guests who booked through Marriott were helped by Marriott. Others contacted their booking sites or banks for chargebacks. Some, like Halifax’s Jerramy Grover, got help from their card issuer.
What role did Investissement Québec and government support play?
Investissement Québec held $28 million in shares. A $30 million government loan was offered but cancelled. This sparked debate on policy risks and due diligence in hospitality.
Is Sonder’s collapse a sign of an Airbnb collapse?
No. Sonder’s lease-heavy model is different from Airbnb’s asset-light model. While there’s chatter about Airbnb, ABNB’s balance sheet is stronger. Investors watch ABNB stock for different reasons.
What lessons does Sonder offer Canadian founders?
Be cautious of lease arbitrage in cyclical markets. Invest in controls before going public. Also, budget for the costs of big partnerships. The Montreal ecosystem shows the need for orderly wind-downs.
How did the model appeal to travellers compared with hotels?
Sonder offered more space than hotels in residential areas. Its app check-in and text support were convenient. Consistent standards addressed common issues in ad-hoc rentals.
What alternatives are travellers exploring now?
Home swapping is gaining popularity. Kindred, founded in 2021, offers a give-to-get model. Many book longer stays with one-time cleaning fees, comparing value with hotels and short-term rentals.
Which cities were most affected by Sonder’s shutdown?
Montreal, Toronto, Vancouver, New York, London, and France saw sudden disruptions. In Vancouver, sites were empty but lit. In Montreal, the Apollon in Old Montreal was a symbol of abrupt closures.
How did accounting issues contribute to the downfall?
Regulatory filings highlighted errors in lease valuations, complicating financial reports. Rising costs and interest rates worsened investor concerns and pressured the stock.
What’s the difference between lease arbitrage and an asset-light platform?
Lease arbitrage involves long-term leases and furnishing units for resale. It offers control but high costs. Asset-light platforms like Airbnb focus on matching hosts and guests without leases, reducing risk.
What happened to bookings made through third-party sites?
Many bookings were cancelled with short notice after Marriott’s termination. Guests were told to contact their booking sites for refunds. Some pursued chargebacks when responses were slow. Marriott clarified it could only assist bookings made through Marriott channels.
How does this affect short-term rentals news and investor sentiment?
The Sonder story highlights the importance of unit economics, lease exposure, and accounting clarity. Market watchers follow “latest news updates,” “ABNB earnings date,” and “Airbnb earnings call” to gauge resilience.
Are there Canada-specific takeaways for policy and tourism?
Yes. The Sonder story shows the need for careful diligence and contingency planning. High-profile brands in downtown areas highlight the importance of reputation and stakeholder protection.
What travel tips help if a stay is cancelled last-minute?
Act quickly: contact the booking channel, document messages, and request written cancellation terms. Ask nearby hotels about rates. If needed, initiate a chargeback and keep receipts for alternative lodging.
Which related topics are readers searching alongside Sonder?
Readers search for “today’s news,” “top stories,” “latest news updates,” and ABNB stock price moves. They also look for airbnb Montreal, Halifax, Victoria, and Key West, as well as Facebook Marketplace Montreal.
What does “deconstructed hotel” mean in practice?
It’s a hotel experience without a lobby: digital check-in, messaging support, and consistent standards in apartment-style units. Sonder’s version used technology and leases to deliver quality at scale.
How did individual travellers experience the shutdown?
Stories include Halifax’s Jerramy Grover and London’s Carol Tsai, who faced mid-trip evictions. Many sought refunds or rebooked at higher rates.
What’s next for comparable operators and rivals?
Operators with lease exposure may shrink or renegotiate. Asset-light players focus on trust and demand. Investors watch for resilience in the sector.
Any tools or apps that defined the Sonder experience?
The Sonder app powered check-in and service. Guests compared it with Airbnb’s app and Marriott Bonvoy. The company aimed to standardise the guest journey.
Why did revenue drop during the Marriott integration?
Integrating booking and property systems was costly and complex. This stretched tight cash, undermining the deal’s promise before it could scale.
How does Sonder’s rise and fall influence market perception?
It’s a cautionary tale. The rise showed Montreal’s ingenuity and tech-enabled hospitality. The fall highlighted balance-sheet risks and the execution burden of big-brand partnerships.
What local landmarks and properties are linked to the story?
Montreal’s Old Port and the Apollon site, downtown arenas, Vancouver buildings, and Quebec City Marriott Downtown and W Hotel Montreal frame the Canadian context of closures and rebookings.
Are there other spellings or terms people use when searching this topic?
Yes. Variants include airbb, aribnb, airbn, airnbnb, and references to the Sonder hotel or Sonder group. Multilingual searches include חדשות, últimos, and les informations, plus “notizie del giorno.”
What should guests do if they see active Sonder listings?
Verify with the booking channel before paying. Look for clear confirmation numbers, cancellation policies, and emergency contacts. If unsure, consider established hotels or vetted alternatives and review recent guest feedback.
Does this change how travellers plan longer stays?
Yes. With rising prices, travellers compare extended-stay hotels, Airbnb, home swapping via Kindred, and corporate housing. A one-time cleaning fee and primary-residence standards make swaps appealing for multi-week trips.
What broader industry shifts are worth watching?
Keep an eye on ABNB earnings date chatter, Airbnb earnings call notes, short-term rentals news, and local rules on lease-heavy operators. The balance between flexibility, standards, and financial resilience will define the sector’s next chapter.
.5 billion in liabilities. The company had hired advisors and cut spending but couldn’t overcome cash issues.
How are refunds handled for cancelled Sonder stays?
Refund processes vary by booking channel. Guests who booked through Marriott were helped by Marriott. Others contacted their booking sites or banks for chargebacks. Some, like Halifax’s Jerramy Grover, got help from their card issuer.
What role did Investissement Québec and government support play?
Investissement Québec held million in shares. A million government loan was offered but cancelled. This sparked debate on policy risks and due diligence in hospitality.
Is Sonder’s collapse a sign of an Airbnb collapse?
No. Sonder’s lease-heavy model is different from Airbnb’s asset-light model. While there’s chatter about Airbnb, ABNB’s balance sheet is stronger. Investors watch ABNB stock for different reasons.
What lessons does Sonder offer Canadian founders?
Be cautious of lease arbitrage in cyclical markets. Invest in controls before going public. Also, budget for the costs of big partnerships. The Montreal ecosystem shows the need for orderly wind-downs.
How did the model appeal to travellers compared with hotels?
Sonder offered more space than hotels in residential areas. Its app check-in and text support were convenient. Consistent standards addressed common issues in ad-hoc rentals.
What alternatives are travellers exploring now?
Home swapping is gaining popularity. Kindred, founded in 2021, offers a give-to-get model. Many book longer stays with one-time cleaning fees, comparing value with hotels and short-term rentals.
Which cities were most affected by Sonder’s shutdown?
Montreal, Toronto, Vancouver, New York, London, and France saw sudden disruptions. In Vancouver, sites were empty but lit. In Montreal, the Apollon in Old Montreal was a symbol of abrupt closures.
How did accounting issues contribute to the downfall?
Regulatory filings highlighted errors in lease valuations, complicating financial reports. Rising costs and interest rates worsened investor concerns and pressured the stock.
What’s the difference between lease arbitrage and an asset-light platform?
Lease arbitrage involves long-term leases and furnishing units for resale. It offers control but high costs. Asset-light platforms like Airbnb focus on matching hosts and guests without leases, reducing risk.
What happened to bookings made through third-party sites?
Many bookings were cancelled with short notice after Marriott’s termination. Guests were told to contact their booking sites for refunds. Some pursued chargebacks when responses were slow. Marriott clarified it could only assist bookings made through Marriott channels.
How does this affect short-term rentals news and investor sentiment?
The Sonder story highlights the importance of unit economics, lease exposure, and accounting clarity. Market watchers follow “latest news updates,” “ABNB earnings date,” and “Airbnb earnings call” to gauge resilience.
Are there Canada-specific takeaways for policy and tourism?
Yes. The Sonder story shows the need for careful diligence and contingency planning. High-profile brands in downtown areas highlight the importance of reputation and stakeholder protection.
What travel tips help if a stay is cancelled last-minute?
Act quickly: contact the booking channel, document messages, and request written cancellation terms. Ask nearby hotels about rates. If needed, initiate a chargeback and keep receipts for alternative lodging.
Which related topics are readers searching alongside Sonder?
Readers search for “today’s news,” “top stories,” “latest news updates,” and ABNB stock price moves. They also look for airbnb Montreal, Halifax, Victoria, and Key West, as well as Facebook Marketplace Montreal.
What does “deconstructed hotel” mean in practice?
It’s a hotel experience without a lobby: digital check-in, messaging support, and consistent standards in apartment-style units. Sonder’s version used technology and leases to deliver quality at scale.
How did individual travellers experience the shutdown?
Stories include Halifax’s Jerramy Grover and London’s Carol Tsai, who faced mid-trip evictions. Many sought refunds or rebooked at higher rates.
What’s next for comparable operators and rivals?
Operators with lease exposure may shrink or renegotiate. Asset-light players focus on trust and demand. Investors watch for resilience in the sector.
Any tools or apps that defined the Sonder experience?
The Sonder app powered check-in and service. Guests compared it with Airbnb’s app and Marriott Bonvoy. The company aimed to standardise the guest journey.
Why did revenue drop during the Marriott integration?
Integrating booking and property systems was costly and complex. This stretched tight cash, undermining the deal’s promise before it could scale.
How does Sonder’s rise and fall influence market perception?
It’s a cautionary tale. The rise showed Montreal’s ingenuity and tech-enabled hospitality. The fall highlighted balance-sheet risks and the execution burden of big-brand partnerships.
What local landmarks and properties are linked to the story?
Montreal’s Old Port and the Apollon site, downtown arenas, Vancouver buildings, and Quebec City Marriott Downtown and W Hotel Montreal frame the Canadian context of closures and rebookings.
Are there other spellings or terms people use when searching this topic?
Yes. Variants include airbb, aribnb, airbn, airnbnb, and references to the Sonder hotel or Sonder group. Multilingual searches include חדשות, últimos, and les informations, plus “notizie del giorno.”
What should guests do if they see active Sonder listings?
Verify with the booking channel before paying. Look for clear confirmation numbers, cancellation policies, and emergency contacts. If unsure, consider established hotels or vetted alternatives and review recent guest feedback.
Does this change how travellers plan longer stays?
Yes. With rising prices, travellers compare extended-stay hotels, Airbnb, home swapping via Kindred, and corporate housing. A one-time cleaning fee and primary-residence standards make swaps appealing for multi-week trips.
What broader industry shifts are worth watching?
Keep an eye on ABNB earnings date chatter, Airbnb earnings call notes, short-term rentals news, and local rules on lease-heavy operators. The balance between flexibility, standards, and financial resilience will define the sector’s next chapter.
FAQ
What is Sonder and how did it start at McGill?
Sonder started in 2012 as Flatbook, a side hustle by Francis Davidson and Lucas Pellan at McGill University. They rented out student apartments and used data to set prices. The idea grew into a “deconstructed hotel” with app check-in and hotel standards in Montreal, Toronto, Vancouver, and more.
How was Sonder’s “deconstructed hotel” different from Airbnb?
Sonder leased and ran units directly, ensuring cleanliness and app support without a front desk. Airbnb connects hosts and guests without owning properties. Sonder’s model offered control but faced high risks in downturns.
Why did Sonder move its headquarters from Montreal to the U.S.?
The founders moved to San Francisco to get more funding and investors. They kept Montreal operations but aimed for global growth.
Who invested in Sonder during its rise to unicorn status?
Early investors included Tim Tokarsky and billionaire Nicholas Pritzker. The company changed its name to Sonder and reached over
FAQ
What is Sonder and how did it start at McGill?
Sonder started in 2012 as Flatbook, a side hustle by Francis Davidson and Lucas Pellan at McGill University. They rented out student apartments and used data to set prices. The idea grew into a “deconstructed hotel” with app check-in and hotel standards in Montreal, Toronto, Vancouver, and more.
How was Sonder’s “deconstructed hotel” different from Airbnb?
Sonder leased and ran units directly, ensuring cleanliness and app support without a front desk. Airbnb connects hosts and guests without owning properties. Sonder’s model offered control but faced high risks in downturns.
Why did Sonder move its headquarters from Montreal to the U.S.?
The founders moved to San Francisco to get more funding and investors. They kept Montreal operations but aimed for global growth.
Who invested in Sonder during its rise to unicorn status?
Early investors included Tim Tokarsky and billionaire Nicholas Pritzker. The company changed its name to Sonder and reached over $1 billion in value by 2019, expanding to 8,000–9,000 units.
What happened with Sonder’s SPAC listing and market value?
Sonder went public in 2022 and briefly hit $2.3 billion in value. But, it faced accounting errors and cash issues, leading to a market value drop to about $40 million by 2024.
Why did the Marriott Bonvoy licensing deal collapse?
The deal aimed to list Sonder units on Marriott Bonvoy. But, it was costly and coincided with revenue drops. Marriott ended the deal in November, just before Sonder’s bankruptcy.
How did liquidation affect guests and employees?
Guests in cities like Montreal and Vancouver got sudden emails to leave. Staff at the Apollon in Old Montreal learned of closures with guests. Many sought refunds or rebooked at higher rates.
What did Sonder’s interim leadership say about the shutdown?
Interim CEO Janice Sears said liquidation was the only option due to $1.5 billion in liabilities. The company had hired advisors and cut spending but couldn’t overcome cash issues.
How are refunds handled for cancelled Sonder stays?
Refund processes vary by booking channel. Guests who booked through Marriott were helped by Marriott. Others contacted their booking sites or banks for chargebacks. Some, like Halifax’s Jerramy Grover, got help from their card issuer.
What role did Investissement Québec and government support play?
Investissement Québec held $28 million in shares. A $30 million government loan was offered but cancelled. This sparked debate on policy risks and due diligence in hospitality.
Is Sonder’s collapse a sign of an Airbnb collapse?
No. Sonder’s lease-heavy model is different from Airbnb’s asset-light model. While there’s chatter about Airbnb, ABNB’s balance sheet is stronger. Investors watch ABNB stock for different reasons.
What lessons does Sonder offer Canadian founders?
Be cautious of lease arbitrage in cyclical markets. Invest in controls before going public. Also, budget for the costs of big partnerships. The Montreal ecosystem shows the need for orderly wind-downs.
How did the model appeal to travellers compared with hotels?
Sonder offered more space than hotels in residential areas. Its app check-in and text support were convenient. Consistent standards addressed common issues in ad-hoc rentals.
What alternatives are travellers exploring now?
Home swapping is gaining popularity. Kindred, founded in 2021, offers a give-to-get model. Many book longer stays with one-time cleaning fees, comparing value with hotels and short-term rentals.
Which cities were most affected by Sonder’s shutdown?
Montreal, Toronto, Vancouver, New York, London, and France saw sudden disruptions. In Vancouver, sites were empty but lit. In Montreal, the Apollon in Old Montreal was a symbol of abrupt closures.
How did accounting issues contribute to the downfall?
Regulatory filings highlighted errors in lease valuations, complicating financial reports. Rising costs and interest rates worsened investor concerns and pressured the stock.
What’s the difference between lease arbitrage and an asset-light platform?
Lease arbitrage involves long-term leases and furnishing units for resale. It offers control but high costs. Asset-light platforms like Airbnb focus on matching hosts and guests without leases, reducing risk.
What happened to bookings made through third-party sites?
Many bookings were cancelled with short notice after Marriott’s termination. Guests were told to contact their booking sites for refunds. Some pursued chargebacks when responses were slow. Marriott clarified it could only assist bookings made through Marriott channels.
How does this affect short-term rentals news and investor sentiment?
The Sonder story highlights the importance of unit economics, lease exposure, and accounting clarity. Market watchers follow “latest news updates,” “ABNB earnings date,” and “Airbnb earnings call” to gauge resilience.
Are there Canada-specific takeaways for policy and tourism?
Yes. The Sonder story shows the need for careful diligence and contingency planning. High-profile brands in downtown areas highlight the importance of reputation and stakeholder protection.
What travel tips help if a stay is cancelled last-minute?
Act quickly: contact the booking channel, document messages, and request written cancellation terms. Ask nearby hotels about rates. If needed, initiate a chargeback and keep receipts for alternative lodging.
Which related topics are readers searching alongside Sonder?
Readers search for “today’s news,” “top stories,” “latest news updates,” and ABNB stock price moves. They also look for airbnb Montreal, Halifax, Victoria, and Key West, as well as Facebook Marketplace Montreal.
What does “deconstructed hotel” mean in practice?
It’s a hotel experience without a lobby: digital check-in, messaging support, and consistent standards in apartment-style units. Sonder’s version used technology and leases to deliver quality at scale.
How did individual travellers experience the shutdown?
Stories include Halifax’s Jerramy Grover and London’s Carol Tsai, who faced mid-trip evictions. Many sought refunds or rebooked at higher rates.
What’s next for comparable operators and rivals?
Operators with lease exposure may shrink or renegotiate. Asset-light players focus on trust and demand. Investors watch for resilience in the sector.
Any tools or apps that defined the Sonder experience?
The Sonder app powered check-in and service. Guests compared it with Airbnb’s app and Marriott Bonvoy. The company aimed to standardise the guest journey.
Why did revenue drop during the Marriott integration?
Integrating booking and property systems was costly and complex. This stretched tight cash, undermining the deal’s promise before it could scale.
How does Sonder’s rise and fall influence market perception?
It’s a cautionary tale. The rise showed Montreal’s ingenuity and tech-enabled hospitality. The fall highlighted balance-sheet risks and the execution burden of big-brand partnerships.
What local landmarks and properties are linked to the story?
Montreal’s Old Port and the Apollon site, downtown arenas, Vancouver buildings, and Quebec City Marriott Downtown and W Hotel Montreal frame the Canadian context of closures and rebookings.
Are there other spellings or terms people use when searching this topic?
Yes. Variants include airbb, aribnb, airbn, airnbnb, and references to the Sonder hotel or Sonder group. Multilingual searches include חדשות, últimos, and les informations, plus “notizie del giorno.”
What should guests do if they see active Sonder listings?
Verify with the booking channel before paying. Look for clear confirmation numbers, cancellation policies, and emergency contacts. If unsure, consider established hotels or vetted alternatives and review recent guest feedback.
Does this change how travellers plan longer stays?
Yes. With rising prices, travellers compare extended-stay hotels, Airbnb, home swapping via Kindred, and corporate housing. A one-time cleaning fee and primary-residence standards make swaps appealing for multi-week trips.
What broader industry shifts are worth watching?
Keep an eye on ABNB earnings date chatter, Airbnb earnings call notes, short-term rentals news, and local rules on lease-heavy operators. The balance between flexibility, standards, and financial resilience will define the sector’s next chapter.
billion in value by 2019, expanding to 8,000–9,000 units.
What happened with Sonder’s SPAC listing and market value?
Sonder went public in 2022 and briefly hit .3 billion in value. But, it faced accounting errors and cash issues, leading to a market value drop to about million by 2024.
Why did the Marriott Bonvoy licensing deal collapse?
The deal aimed to list Sonder units on Marriott Bonvoy. But, it was costly and coincided with revenue drops. Marriott ended the deal in November, just before Sonder’s bankruptcy.
How did liquidation affect guests and employees?
Guests in cities like Montreal and Vancouver got sudden emails to leave. Staff at the Apollon in Old Montreal learned of closures with guests. Many sought refunds or rebooked at higher rates.
What did Sonder’s interim leadership say about the shutdown?
Interim CEO Janice Sears said liquidation was the only option due to
FAQ
What is Sonder and how did it start at McGill?
Sonder started in 2012 as Flatbook, a side hustle by Francis Davidson and Lucas Pellan at McGill University. They rented out student apartments and used data to set prices. The idea grew into a “deconstructed hotel” with app check-in and hotel standards in Montreal, Toronto, Vancouver, and more.
How was Sonder’s “deconstructed hotel” different from Airbnb?
Sonder leased and ran units directly, ensuring cleanliness and app support without a front desk. Airbnb connects hosts and guests without owning properties. Sonder’s model offered control but faced high risks in downturns.
Why did Sonder move its headquarters from Montreal to the U.S.?
The founders moved to San Francisco to get more funding and investors. They kept Montreal operations but aimed for global growth.
Who invested in Sonder during its rise to unicorn status?
Early investors included Tim Tokarsky and billionaire Nicholas Pritzker. The company changed its name to Sonder and reached over $1 billion in value by 2019, expanding to 8,000–9,000 units.
What happened with Sonder’s SPAC listing and market value?
Sonder went public in 2022 and briefly hit $2.3 billion in value. But, it faced accounting errors and cash issues, leading to a market value drop to about $40 million by 2024.
Why did the Marriott Bonvoy licensing deal collapse?
The deal aimed to list Sonder units on Marriott Bonvoy. But, it was costly and coincided with revenue drops. Marriott ended the deal in November, just before Sonder’s bankruptcy.
How did liquidation affect guests and employees?
Guests in cities like Montreal and Vancouver got sudden emails to leave. Staff at the Apollon in Old Montreal learned of closures with guests. Many sought refunds or rebooked at higher rates.
What did Sonder’s interim leadership say about the shutdown?
Interim CEO Janice Sears said liquidation was the only option due to $1.5 billion in liabilities. The company had hired advisors and cut spending but couldn’t overcome cash issues.
How are refunds handled for cancelled Sonder stays?
Refund processes vary by booking channel. Guests who booked through Marriott were helped by Marriott. Others contacted their booking sites or banks for chargebacks. Some, like Halifax’s Jerramy Grover, got help from their card issuer.
What role did Investissement Québec and government support play?
Investissement Québec held $28 million in shares. A $30 million government loan was offered but cancelled. This sparked debate on policy risks and due diligence in hospitality.
Is Sonder’s collapse a sign of an Airbnb collapse?
No. Sonder’s lease-heavy model is different from Airbnb’s asset-light model. While there’s chatter about Airbnb, ABNB’s balance sheet is stronger. Investors watch ABNB stock for different reasons.
What lessons does Sonder offer Canadian founders?
Be cautious of lease arbitrage in cyclical markets. Invest in controls before going public. Also, budget for the costs of big partnerships. The Montreal ecosystem shows the need for orderly wind-downs.
How did the model appeal to travellers compared with hotels?
Sonder offered more space than hotels in residential areas. Its app check-in and text support were convenient. Consistent standards addressed common issues in ad-hoc rentals.
What alternatives are travellers exploring now?
Home swapping is gaining popularity. Kindred, founded in 2021, offers a give-to-get model. Many book longer stays with one-time cleaning fees, comparing value with hotels and short-term rentals.
Which cities were most affected by Sonder’s shutdown?
Montreal, Toronto, Vancouver, New York, London, and France saw sudden disruptions. In Vancouver, sites were empty but lit. In Montreal, the Apollon in Old Montreal was a symbol of abrupt closures.
How did accounting issues contribute to the downfall?
Regulatory filings highlighted errors in lease valuations, complicating financial reports. Rising costs and interest rates worsened investor concerns and pressured the stock.
What’s the difference between lease arbitrage and an asset-light platform?
Lease arbitrage involves long-term leases and furnishing units for resale. It offers control but high costs. Asset-light platforms like Airbnb focus on matching hosts and guests without leases, reducing risk.
What happened to bookings made through third-party sites?
Many bookings were cancelled with short notice after Marriott’s termination. Guests were told to contact their booking sites for refunds. Some pursued chargebacks when responses were slow. Marriott clarified it could only assist bookings made through Marriott channels.
How does this affect short-term rentals news and investor sentiment?
The Sonder story highlights the importance of unit economics, lease exposure, and accounting clarity. Market watchers follow “latest news updates,” “ABNB earnings date,” and “Airbnb earnings call” to gauge resilience.
Are there Canada-specific takeaways for policy and tourism?
Yes. The Sonder story shows the need for careful diligence and contingency planning. High-profile brands in downtown areas highlight the importance of reputation and stakeholder protection.
What travel tips help if a stay is cancelled last-minute?
Act quickly: contact the booking channel, document messages, and request written cancellation terms. Ask nearby hotels about rates. If needed, initiate a chargeback and keep receipts for alternative lodging.
Which related topics are readers searching alongside Sonder?
Readers search for “today’s news,” “top stories,” “latest news updates,” and ABNB stock price moves. They also look for airbnb Montreal, Halifax, Victoria, and Key West, as well as Facebook Marketplace Montreal.
What does “deconstructed hotel” mean in practice?
It’s a hotel experience without a lobby: digital check-in, messaging support, and consistent standards in apartment-style units. Sonder’s version used technology and leases to deliver quality at scale.
How did individual travellers experience the shutdown?
Stories include Halifax’s Jerramy Grover and London’s Carol Tsai, who faced mid-trip evictions. Many sought refunds or rebooked at higher rates.
What’s next for comparable operators and rivals?
Operators with lease exposure may shrink or renegotiate. Asset-light players focus on trust and demand. Investors watch for resilience in the sector.
Any tools or apps that defined the Sonder experience?
The Sonder app powered check-in and service. Guests compared it with Airbnb’s app and Marriott Bonvoy. The company aimed to standardise the guest journey.
Why did revenue drop during the Marriott integration?
Integrating booking and property systems was costly and complex. This stretched tight cash, undermining the deal’s promise before it could scale.
How does Sonder’s rise and fall influence market perception?
It’s a cautionary tale. The rise showed Montreal’s ingenuity and tech-enabled hospitality. The fall highlighted balance-sheet risks and the execution burden of big-brand partnerships.
What local landmarks and properties are linked to the story?
Montreal’s Old Port and the Apollon site, downtown arenas, Vancouver buildings, and Quebec City Marriott Downtown and W Hotel Montreal frame the Canadian context of closures and rebookings.
Are there other spellings or terms people use when searching this topic?
Yes. Variants include airbb, aribnb, airbn, airnbnb, and references to the Sonder hotel or Sonder group. Multilingual searches include חדשות, últimos, and les informations, plus “notizie del giorno.”
What should guests do if they see active Sonder listings?
Verify with the booking channel before paying. Look for clear confirmation numbers, cancellation policies, and emergency contacts. If unsure, consider established hotels or vetted alternatives and review recent guest feedback.
Does this change how travellers plan longer stays?
Yes. With rising prices, travellers compare extended-stay hotels, Airbnb, home swapping via Kindred, and corporate housing. A one-time cleaning fee and primary-residence standards make swaps appealing for multi-week trips.
What broader industry shifts are worth watching?
Keep an eye on ABNB earnings date chatter, Airbnb earnings call notes, short-term rentals news, and local rules on lease-heavy operators. The balance between flexibility, standards, and financial resilience will define the sector’s next chapter.
.5 billion in liabilities. The company had hired advisors and cut spending but couldn’t overcome cash issues.
How are refunds handled for cancelled Sonder stays?
Refund processes vary by booking channel. Guests who booked through Marriott were helped by Marriott. Others contacted their booking sites or banks for chargebacks. Some, like Halifax’s Jerramy Grover, got help from their card issuer.
What role did Investissement Québec and government support play?
Investissement Québec held million in shares. A million government loan was offered but cancelled. This sparked debate on policy risks and due diligence in hospitality.
Is Sonder’s collapse a sign of an Airbnb collapse?
No. Sonder’s lease-heavy model is different from Airbnb’s asset-light model. While there’s chatter about Airbnb, ABNB’s balance sheet is stronger. Investors watch ABNB stock for different reasons.
What lessons does Sonder offer Canadian founders?
Be cautious of lease arbitrage in cyclical markets. Invest in controls before going public. Also, budget for the costs of big partnerships. The Montreal ecosystem shows the need for orderly wind-downs.
How did the model appeal to travellers compared with hotels?
Sonder offered more space than hotels in residential areas. Its app check-in and text support were convenient. Consistent standards addressed common issues in ad-hoc rentals.
What alternatives are travellers exploring now?
Home swapping is gaining popularity. Kindred, founded in 2021, offers a give-to-get model. Many book longer stays with one-time cleaning fees, comparing value with hotels and short-term rentals.
Which cities were most affected by Sonder’s shutdown?
Montreal, Toronto, Vancouver, New York, London, and France saw sudden disruptions. In Vancouver, sites were empty but lit. In Montreal, the Apollon in Old Montreal was a symbol of abrupt closures.
How did accounting issues contribute to the downfall?
Regulatory filings highlighted errors in lease valuations, complicating financial reports. Rising costs and interest rates worsened investor concerns and pressured the stock.
What’s the difference between lease arbitrage and an asset-light platform?
Lease arbitrage involves long-term leases and furnishing units for resale. It offers control but high costs. Asset-light platforms like Airbnb focus on matching hosts and guests without leases, reducing risk.
What happened to bookings made through third-party sites?
Many bookings were cancelled with short notice after Marriott’s termination. Guests were told to contact their booking sites for refunds. Some pursued chargebacks when responses were slow. Marriott clarified it could only assist bookings made through Marriott channels.
How does this affect short-term rentals news and investor sentiment?
The Sonder story highlights the importance of unit economics, lease exposure, and accounting clarity. Market watchers follow “latest news updates,” “ABNB earnings date,” and “Airbnb earnings call” to gauge resilience.
Are there Canada-specific takeaways for policy and tourism?
Yes. The Sonder story shows the need for careful diligence and contingency planning. High-profile brands in downtown areas highlight the importance of reputation and stakeholder protection.
What travel tips help if a stay is cancelled last-minute?
Act quickly: contact the booking channel, document messages, and request written cancellation terms. Ask nearby hotels about rates. If needed, initiate a chargeback and keep receipts for alternative lodging.
Which related topics are readers searching alongside Sonder?
Readers search for “today’s news,” “top stories,” “latest news updates,” and ABNB stock price moves. They also look for airbnb Montreal, Halifax, Victoria, and Key West, as well as Facebook Marketplace Montreal.
What does “deconstructed hotel” mean in practice?
It’s a hotel experience without a lobby: digital check-in, messaging support, and consistent standards in apartment-style units. Sonder’s version used technology and leases to deliver quality at scale.
How did individual travellers experience the shutdown?
Stories include Halifax’s Jerramy Grover and London’s Carol Tsai, who faced mid-trip evictions. Many sought refunds or rebooked at higher rates.
What’s next for comparable operators and rivals?
Operators with lease exposure may shrink or renegotiate. Asset-light players focus on trust and demand. Investors watch for resilience in the sector.
Any tools or apps that defined the Sonder experience?
The Sonder app powered check-in and service. Guests compared it with Airbnb’s app and Marriott Bonvoy. The company aimed to standardise the guest journey.
Why did revenue drop during the Marriott integration?
Integrating booking and property systems was costly and complex. This stretched tight cash, undermining the deal’s promise before it could scale.
How does Sonder’s rise and fall influence market perception?
It’s a cautionary tale. The rise showed Montreal’s ingenuity and tech-enabled hospitality. The fall highlighted balance-sheet risks and the execution burden of big-brand partnerships.
What local landmarks and properties are linked to the story?
Montreal’s Old Port and the Apollon site, downtown arenas, Vancouver buildings, and Quebec City Marriott Downtown and W Hotel Montreal frame the Canadian context of closures and rebookings.
Are there other spellings or terms people use when searching this topic?
Yes. Variants include airbb, aribnb, airbn, airnbnb, and references to the Sonder hotel or Sonder group. Multilingual searches include חדשות, últimos, and les informations, plus “notizie del giorno.”
What should guests do if they see active Sonder listings?
Verify with the booking channel before paying. Look for clear confirmation numbers, cancellation policies, and emergency contacts. If unsure, consider established hotels or vetted alternatives and review recent guest feedback.
Does this change how travellers plan longer stays?
Yes. With rising prices, travellers compare extended-stay hotels, Airbnb, home swapping via Kindred, and corporate housing. A one-time cleaning fee and primary-residence standards make swaps appealing for multi-week trips.
What broader industry shifts are worth watching?
Keep an eye on ABNB earnings date chatter, Airbnb earnings call notes, short-term rentals news, and local rules on lease-heavy operators. The balance between flexibility, standards, and financial resilience will define the sector’s next chapter.